Perception

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Pe rception

Perception . . .

. . .as the process by which an individual


selects, organizes and interprets stimuli into
a meaningful and a coherent picture of the
world.
Perception and
Sensation
Sensation
is concerned with the initial
contact between organisms and
their physical environment
It is the first step in the
perceptual process
The Study of Sensation . . .

. . . investigates the way


people react to raw
sensory information
received through their
sense organs.
Perceptual Process
PERCEIVER

RECEIVING SELECTING ORGANISING

OBJECT

REACTING CHECKING INTERPRETING

SITUATION
Process Of Selecting
Stimuli
Ex te rn al F actors In flu encing
Selectio n
 Nature
 Location
 Intensity
 Size
 Contrast
 Movement
 Repetition
 Novelty and Familiarity
Process Of Selecting Stimuli
(Contd…)
Inter nal Factors Inf luenci ng
Sel ecti on
Learning
Psychological Needs
Age Difference
Interest
Paranoid Perception
The Organising process

 Figure and Ground


 Perceptual
Grouping
 Perceptual
Constancy
The Process Of Interpreting

 Perceptual Set
 Attribution
 Stereotyping
 Halo Effect
 Implicit Personality Theory
 Projection
The P rocess Of C hecking

 Individual indulges in introspection


 Veracity about the interpretation
with others

The Process O f Reacti ng


Individual indulges in some action
 Positive
 Negative
Factors Influencing
Perception

 Characteristics Of the Perceiver


 Characteristics Of the Perceived
 Characteristics Of the Situation

When Perceptio n Fails


 Illusions
 Problems to Personnel
Perceptio n and
Organi sati on al Behavi or

Employment Interview

Performance Expectations
Performance Evaluation

Employee Effort

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