Professional Documents
Culture Documents
Business Idea Generation: Design-Thinking Approach
Business Idea Generation: Design-Thinking Approach
THEOR
Y
Design Process
1. Discovering which constraints are important and
A Mental Matrix
Therefore, an opportunity must be captured in any
circumstances as they arise. There are two ways of
thinking:
1. Convergent thinking.
2. Divergent thinking.
Punya Jo
Designing tomorrow-today
The tools of design thinkers:
Designing tomorrow-today
The Process of Design Thinking:
a.
b.
c.
d.
e.
f.
g.
h.
i.
References
Brown, Tim. 2009. Change by Design: How Design