TV

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E4
E4 is a British TV channel the 'E' in E4 stands for entertainment and is aimed 16-24 year old, this is mostly
dominated by females. Their aim is to create the most cutting edge TV for younger viewers. Their aim to create
TV that will keep their demographic engaged, having good quality drama, comedy, features and diverse
entertainment formats. Having the foundation they have has gained them a strong reputation with their
audience.
E4 has featured some of the best prime time programs such as Empire and the imbetweeners. These are two of
the popular series that e4 have ever had, so popular 2 movies of the inbetweeners later came out. And empire
has hit some of the highest ratings ever produced by a series drama. Shows like this keep e4 fans coming back
for more. The way these shows are written share similarities as they both embrace the youthful voices of the
latest slang. But thats where the similarities end, empire is a American hip pop drama Directed by Lee Daniels
where on the other- hand the inbetweeners is a more fun clam story following 4 teenagers with common stories
that all teens have, so its easy to relate to them as a character. Compared to the hectic drama of empire.
E4 the language used in e4 programs are normally up-to-date which ties in to their overall demographic, this
engages their audience which keeps their student audience more entertained on what they watching. Like
empire has language that isn't sustained throughout which makes the dialogue that more interesting.
Demographic:

Under 18- 63%

Female 59%

18-24- 29%

Male 41%
25-34- 5%
35-44- 2%
45-54- 1%
55+ 0%

MTV
Mtv is the most popular channel for reality tv creating shows
like Jersey shore, catfish, and house of food. These 3 reality
shows are 3 of the most popular tv aired in the UK. Jersey
shore was so popular, mtv decided to make 2 spin off shows,
Geordie shore and the valleys. These shows followed the life
of 9 individuals that all lived in one big house, showing what
they would get up to. Such as partying also there was quite
a few explosive arguments. Which keep viewers engaed
and still watching.

VIVA
Viva is a program similar to MTV but is aimed at
viewers who like to watch the latest music viewers.
Their demographic is mostly aimed at younger viewers
aged 18 25. Viva reaches a wide viewer base as they
play a verity of music that other music channels
wouldnt . They also show tv shows as well which
makes them unique compared to other channelse. is a
demographic

ITV

itv is one of the largest and most recognised broadcaster

in the uk. Itv have the resources to air good drama series
like Cilla, which is playing homage toCillaBlack's life. Itv
most watched and most well known drama is Coronation
street. And others such as I'm a celebrity get me out of
here. and Britons got talent
Itv key Demographics
85% of housewife's
69% of 16-34 year old
77% of adults ABC1
75% OF abc1 men
72 % of 16-34 woman