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  • Personal Selling Sales Promotion

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    Jaylord Pido
    20 views3 pages
    This document discusses personal selling and sales promotion. It outlines the evolution of personal selling, the sales process, and managing sales efforts. It also examines consumer-oriented and trade-oriented sales promotions.

    Original Description:

    selling

    Original Title

    Marketing Report

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    This document discusses personal selling and sales promotion. It outlines the evolution of personal selling, the sales process, and managing sales efforts. It also examines consumer-oriented and trade-oriented sales promotions.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    20 views3 pages

    Personal Selling Sales Promotion

    Uploaded by

    Jaylord Pido
    This document discusses personal selling and sales promotion. It outlines the evolution of personal selling, the sales process, and managing sales efforts. It also examines consumer-oriented and trade-oriented sales promotions.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 3

    PERSONAL

    SELLING
    and

    SALES
    PROMOTION

    PERSONAL SELLING

    Evolution of Personal Selling


    The four Sales Channel
    Trends in Personal Selling
    The Sales Process
    Managing the Sales Effort

    SALES PROMOTION

    Consumer-Oriented Sales Promotion


    Trade-Oriented Promotions

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