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Company Fact Presentation: Arnab Bagchi
Company Fact Presentation: Arnab Bagchi
ARNAB BAGCHI
ROLL NO 02
ROYAL
ENFILED
Made
Royal
EnfieldHead Office
like
a Gun
Address :
Old No 3 New No 9 Devi Kripa Near
Fashion
Folks Besant Avenue Road Adyar
Chennai : 600020
Tamil Nadu ,India
NATURE OF BUSINESS
Automobile - Two wheeler
motorcycle
HISTORY
In 1890 Albert Eadie and R.W.
Smith started company by name
The Enfield Manufacturing
Company Limited
At Redditch,Worcestershire,
England
HISTORY
1949 The Indian Debut
In 1949, the 350cc Bullet was
launched in India, when Madras
Motors won an order from the
Indian Army for the supply of
motorcycles. It was thebeginning
of the reign of the Bullet in the
subcontinent
History
1994 Eicher acquires Enfield
In March the ailing company got a new
lease of
life when Eichergroup acquired Enfield
India
Company. The company name changed
to
Royal Enfield Motors Limited
COMPANY FACT
Royal Enfield first start by
manufacturing of cycle
In 1904 they made their four
wheel
vehicle
In 1914 their motorcycle are
used for world war first for British
solider
COMPANY FACT
In 1940 the bike are use for world
war two known by the name
AIRBOME
In 1970 British plant ceased and the
company
was dissolved in 1971. Enfield of
India
brought right to use Roy Enfield
COMPANY FACT
In 2002 the first Indian Cruiser bike
launch THUNDER BIRD and its awarded
by BBC wheel award
The only motorcycle company to be
certified with the coveted ISO 9001 and
ISO 14001 for quality and
environmental systems
Today, RoyalEnfield is considered
theoldest motorcycle model in the
world still in production and Bullet is the
longestproduction run model
Other ; 9%
Public ; 10%
Promoter ; 59%
other institution; 23%
KEY PEOPLE
Siddhartha Lal MD of
EICHER MOTOR LTD
Venki Padmanabhan CEO
of ROYAL ENFILED
GLOBAL PRESENCE
The Company also exports motorcycles
to 42
countries like the USA, Japan, UAE,
Korea,
Bahrain, UK, France, Germany, Argentina
and
many other countries through 40
importers and
over 300 dealers across the globe
COMPETITORS
IN INDIA
COMPETITORS
IN GLOBAL
PRODUCTS
BIKES