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IMC 402 - Chapter 3
IMC 402 - Chapter 3
INFORMATION
COMMUNICATION OF
INFORMATION
Sender
(message)
Transmission Medium
Noise
Receiver
Communication Model
Users
information
needs
interface
Information
system
Information
resources
1.
Intended
Meaning
As Reality
HUMAN NETWORKING
MODEL
A
Shared Space
Verbal Massage
Non-Verbal Message
Perceived
Meaning
Bs Reality
Advantages:
a. Can take place through face-to-face or
TECHNOLOGICAL GATEKEEPER
MODEL
TECHNOLOGICAL GATEKEEPER
MODEL