WatchaTym

Business Plan
ITEC 101 e-Commerce

GROUP 9
Beralde
Del Rosario
Prieto
Rutaquio
Tan

WATCHaTYM

Style your time

Business Name &

Nature
Watchatym
it is a shop that offers
different brand and styles of
both luxury and simple type
of watches.

Business Name &

Nature
it also offers customization where
customers can choose from
variety of available designs, &
colors of watch straps/bands and
case.

Executive Summary
Watchatym
Has its own website where customers can:
register and sign in
order and pay
has Facebook and Twitter account
has different modes of payment:
LBC
Cebuana Lhuillier
Cash-on-Delivery (COD)
Pick-up

Executive Summary
Watchatym
Has feedback wall for their customers
comments and suggestions
Loyalty book section
Freebies and loyalty gifts for loyal and
return customers

Future Outlook & Trends

Offer customization and sell watches, authentic or
not, accordingly to what is on:
trend;
stylish; and
Fashionable

Conduct a time-to-time research to determine

what is on trend and up-to-date watches styles
and designs.

Analysis of Competitors
The business has a broader market scope
Target market:
Middle class people
Higher class
People who are into fashion and trends
Watch collectors

Production Plan
Watchatym products will be from:
Local and international watch
factory/manufacturer
RTW, Divisoria
Handcraft or made by Filipino
watchmakers.
Local and international supplier of
components/parts

Operational Plan
Three (3) personnels:
responsible for updating of website and social
media accounts; checking and receiving
orders.
responsible for the confirmation and delivery
of orders.
checking of available in-stock items; research.

Operational Plan
Purchase points
Regular points; and
Loyalty points