TOTAL QUALITY MANAGEMENT

Gujranwala Foods Industries (PVT)Ltd.

A REPORT ON GAP
FINDING AND
IMPROVEMENT PLAN
Group Members
SAAD AHMAD BC07002
MOHAMMAD NAWAZ BC07034
ABUBAKAR SADIQ BC07046
MOHAMMAD YOUSAF BC07039
SHERAZ AHMAD BC07008
Dedicated to our Beloved teacher

PROF. SAJJAD SANDHU

Introduction to GFI(Pvt)Ltd

SAAD AHMAD BC07002

 ABOUT GFI ( pv t ) L td
Confectionery manufacturing industrial
unit
Export trophy winner from 3 years
Established in 1984
Iso 9001, iso 14001 and haccp certified
Vision
continually improve our customers’ satisfaction
through innovative and value added products

most responsive to our customer’s “requirements and

desire”.

we treat our staff, customers’ and suppliers as partners

Mission
commitment to provide quality products at value for money prices

continually introduce innovative new products

contribute significantly to the development of the consumer’s

health

maintain a constant system of improvement to achieve acceptance

of our products in the market.
QUALITY POLICY STATEMENT
Ensure that its products and services fully meet the
requirements of its customers
The goal of the company is to achieve a high level of
customer satisfaction
Committed to total customer satisfaction at maximum
effectiveness and at minimal cost
QUALITY POLICY STATEMENT…cont
Every employee is charged with the responsibility to
meet customer requirements and continually improve
the quality in keeping with our objectives

Employee development through involvement, training

and effective communications is essential in
maintaining the satisfaction of our customers.
Products
•Wafers

•Bubble Gums

•Toffees
 •Lolly pops

•Chews

•Chocolates
Clients
Quality in GFI(pvt)ltd

MOHAMMAD NAWAZ BC07034

Quality definition
Analyzing and understanding customers need and
wants and anticipating future need is called quality.

According to “GFI (PVT) LTD”

Quality is to identify and fulfill all the customers’
needs
They also consider quality as “the degree of
fulfillment of standards in producing a product”. If
the product is meeting the raw material and
process standards, it will be a quality product.
Authority to define quality in GFI
its all products are according to its customer

performance of its products exceed their customer

expectations

Judgment of product quality is by their customer’s

feedback (increased sales etc)
DIMENSIONS OF QUALITY IN GFI
In food items, the customer demands
Good taste
Unique experiences
With an excellent performance

That’s why, the main dimensions on which we focus

Taste
Reputation
Performance
Quality planning in GFI
In quality planning we see

Who our customers are?

Who are our potential buyers?

What is customer’s perception of quality?

Develop the products which confirm the customer needs.

Quality planning in GFI … cont
We have to develop the system of process and produce
those products that fulfill
customer needs
Wants

 We develop plans at operational level

ABU BAKAR SADIQ BC07046
HRD
Training of employees is considered very
important factor for better performance of
employee

organization can perform well if the

employees are well trained and skilled in
their job

Quality assurance manger GFI (PVT) LTD

gave an example to highlight the impact of
training of employee.
HRD..cont
training sessions in GFI are running on continuous
basis for making the employees
more skilled for adapting technological
 and environmental changes.
Employee involvement
Top management involves all the employees
in the decision making process

This activity brings new ideas and

innovative suggestions

that make the organization enable to make

innovative objectives and policies
Employee involvement … cont
This activity also brings more confidence in the
employees

They feel themselves the part of the organization

become well-familiar about the main and major

objectives and policies of the organization

They become committed to achieve those

objectives
Employee involvement … cont
The top manager fully supports all the employees to
take active participation in the decision making

Functional managers (who are suggested by their

respective lower fellows) are involved in the major
management decisions
Employee’s Empowerment
Employees are not empowered completely

They are empowered in some task but they do

work under the instructions of their top
management

They are empowered to do work on some

specific task
Role in decision making
Decentralized approach for decision
making is used in the organization

Whenever a new policy is to be introduced

 the feedback is taken from employees at lower level
by the departmental heads about that particular
policy
 and these feedbacks are given to the top
management

The top management then makes decision

making regarding those feedbacks.
Customer Focus in GFI
Customer focus has the primary importance

Their consumers are children, and children want

something new after using same product for a time
period

So GFI Focus their customer’s needs by observing the

trends of innovative products by competitors
Customer Focus in GFI..cont
They analyze the response of competitor’s products
and then launch product by keeping the needs of
customer in their mind

For example Splash is instant powdered juice. Which

already exists is market by other brands (like Tang).
But GFI is manufacturing similar product with their
own brand name and formula
Customer Focus in GFI..cont
It does not mean that GFI does not innovate the
products

Wicked fizzy- bubblegum is a innovated product by

GFI
MUHAMMAD YOUSAF BC07039
Quality certifications
ISO certification
 ISO-9001
 ISO-14001

HACCP (Hazard Analysis Critical Control Point)

ISO 9001 & 14001
GFI (PVT) LTD is ISO 9001 and ISO
14001 certified organization

Under AFNOR (Association française de

Normalization) a French nonprofit
organization

AFNOR is the French national

organization for standardization and it’s
International Organization for
Standardization member body
ISO 9001 in GFI
ISO 9001 is the internationally recognized
standard for the quality management of
businesses.

It applies to the processes that create and

control the products, which the organization
supplies

Prescribes systematic control of activities to

ensure that the needs and expectations of
customers are met

It applies on all products produced by GFI

Benefits of ISO 9001
motivate staff by defining their key
roles and responsibilities

Cost savings can be made through

improved efficiency and productivity

Product deficiencies will be

highlighted

improvements can be developed,

resulting in less waste
Benefits of ISO 9001…cont
Less inappropriate or rejected work and fewer
complaints

This can open up the market place to increased

opportunities
Why seek certification to ISO 9001?
Registration to ISO 9001 by an accredited
certification body shows committed to
quality, customers, and a willingness to
work towards improving efficiency.

It demonstrates the existence of an

effective quality management system that
satisfies the requirements of an
independent, external audit.
Why seek certification to ISO 9001?
An ISO 9001 certificate enhances
company image in the eyes of
customers, employees and shareholders
alike.

It also gives a competitive edge to an

organization’s marketing.
ISO 14001 EMS
An EMS meeting the requirements of ISO
14001 is a management tool is enabling GFI to

identify and control the environmental

impact of its activities, products
improve its environmental performance
continually, and to
implement a systematic approach to setting
environmental objectives and targets, to
achieving these and to representing that they
have been achieved
ISO 14001 EMS … cont
ISO 14001 is a tool that can be used to meet
internal objectives

provide assurance to management that it is in

control of the organizational processes and
activities having an impact on the
environment

Assure employees that they are working for an

environmentally responsible organization.
ISO 14001 EMS … cont
ISO 14001 is a tool that can be used to meet
internal objectives

provide assurance to management that it is in

control of the organizational processes and
activities having an impact on the
environment

Assure employees that they are working for an

environmentally responsible organization.
ISO 14001 EMS … cont
ISO 14001 can also be used to meet external objectives:

provide assurance on environmental issues to external

stakeholders – such as customers, the community and
regulatory agencies

comply with environmental regulations

support the organization's claims and communication
about its own environmental policies, plans and action
HACCP (Hazard Analysis Critical Control Point)
The International HACCP Alliance was developed on
March 25 1994

To provide a uniform program to assure safer meat and

poultry products.

After that, it became a worldwide recognize alliance for

almost all food items mfg.
What is HACCP?
Hazard Analysis Critical Control Point (HACCP) is
a systematic preventive approach to food safety that
addresses following types of hazards.

Physical hazards
Chemical hazards
Biological hazards
 principals of HACCP
1. Conduct a hazard analysis.

2. Identify critical control points.

3. Establish critical limits for each critical control point.

4. Establish critical control point monitoring

requirements.
 principals of HACCP
5. Establish corrective actions.

6. Establish record keeping procedures.

7. Establish procedures for ensuring the HACCP system

is working as intended.
 International Sweet
mfg.
ISM - world's biggest confectionery trade fair

The world’s largest confectionery trade fair. The

world’s most important confectionery trade fair. More
than any other event, ISM is the engine that generates
momentum for the international confectionery world
– by presenting all the important new products, trends
and themes.
 International Sweet mfg.
GFI finds the international customers by taking part
in Annual sweet fair held in Germany.
Continuous Process Improvement in GFI
Continuous Process Improvement means 3 main activities

Identification of gap/defects
Develop improvement
Measurement of these improvement

Quality is responsibility of all the persons.

GFI is using the proactive approach rather than the reactive

approach.
Continuous Process Improvement in GFI
According to quality assurance manager in GFI (PVT)
LTD, they try to improve the processes continuously by

Every dept. maintains its product non conformity register

Non conformance in all depts. Is checked quarterly basis

for highlighting the poor performer dept.

Change the some process component with new one.

(Renovation)
PDSA cycle used in GFI
SHERAZ AHMAD BC07008
Topics to cover
Research & development

Proactive Vs. Reactive approach

Build in quality & mass inspection

Organizational Culture
Culture Definition

The set of shared attitudes, values,

goals and practices that characterize an
institution or organization.
Core values & beliefs

“we will create a workplace environment

that enables each of our employee to reach
his maximum potential”.
(Gujranwala food industries)
Culture of GFI
Orientation
Motivation

Compulsory card display

Specific uniform
Quality council

Statistical process control

Benchmarking
Improvement plan
Organization must develop its separate R & D.
Customer feedback mechanism must be developed to
improve the performance according to customer’s needs
and wants.
GFI must have Focus on Employee development &
education.
Improvement plan

GFI can implement the concept of

internal customer supplier relationship.

There must be Cross functional team

within the organization for resolving
the problems and for making better
coordination among all the
departments.
Improvement plan…cont
GFI (PVT) LTD. Must give the performance rewards to
the employees for motivating them towards the better
performance and higher degree of productivity.
Benchmarking is necessary to adapt for the firms so that
they can compare themselves with other firms who have
strong market share, better processes and achieving
higher degree of customer satisfaction. So we
recommend GFI (PVT) LTD. To set a bench mark for
improvement purposes.
System should be decentralized