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W13 Warranty Management
W13 Warranty Management
W13 Warranty Management
Management
Faculty of Engineering
University of Surabaya
Introduction
The role of warranty has become
increasingly important, both as a
promotional and as a protection device
Peran garansi telah menjadi semakin penting,
baik sebagai promosi dan sebagai perangkat
perlindungan
Offering warranty implies additional cost
to the manufacturer over the period from
product launch to obsolescence
garansi menawarkan menyiratkan biaya
tambahan untuk produsen selama periode dari
peluncuran produk usang
This cost is influenced by technical
Introduction
In the case of new products, new generation of product
is more complex than the earlier generation it replaces
Dalam kasus produk baru, generasi baru dari produk
yang lebih kompleks daripada generasi sebelumnya
digantikan
Often customers are uncertain about product
performance
Seringkali pelanggan tidak yakin tentang kinerja
produk
Many companies have failed to recognize the
importance of warranties, to say nothing of warranty
strategy, and they have reduced factory warranties and
attempted to maximize profits by selling extended
warranties
Banyak perusahaan telah gagal untuk menyadari
Warranty Policies
Warranties policies for standard products
sold individually
kebijakan jaminan untuk produk standar
dijual secara terpisah
Warranty policies for standard products
sold in lots
kebijakan garansi untuk produk standar
yang dijual di banyak
Warranty policies for specialized products
kebijakan garansi untuk produk khusus
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Under this warranty, an entire batch of items is guaranteed to provide a specified total
amount of service, without specifying a guarantee on any individual item
For example:
Rather than guaranteeing that each item in a batch of L will operate without failure for W
hours, the batch as a whole is guaranteed to provide at least LW hours of service.
If after the last item in the batch has failed, the total service time is less than LW hours,
items are provided as specified in the warranty (e.g., free of charge or at pro rata cost)
until such time as the total of LW hours is achieved.
For warranties of Type (3), the amount of reduction is usually a function of the amount of
service received by the buyer up to the time of failure, with decreasing discount as time of
service increases.
Warranties of a certain type play a very different and important role, that
of incentivizing the seller to increase the reliability of the items after they
are put into service
This is accomplished by requiring that the contractor service the items in
the field and make design changes as failures are observed and analyzed
The incentive is an increased fee paid to the contractor if it can be
demonstrated that the reliability of the item has, in fact, been increased
Warranties of this type are called Reliability Improvement Warranties (RIW)
For warranties of Type (3), the amount of reduction is usually a function of
the amount of
service received by the buyer up to the time of failure, with decreasing
discount as time of
service increases.
Warranties can be further divided into different sub-groups based on
dimensionality (onedimensional
warranties involve only age or usage; two-dimensional involve both age
and
Jaminan dari jenis tertentu memainkan peran yang sangat berbeda dan
penting, yang dari incentivizing penjual untuk meningkatkan keandalan dari
item setelah mereka dimasukkan ke dalam layanan
Hal ini dilakukan dengan mensyaratkan bahwa layanan kontraktor item di
lapangan dan membuat perubahan desain sebagai kegagalan diamati dan
dianalisis
Insentif ini biaya meningkat dibayarkan kepada kontraktor jika dapat
menunjukkan bahwa keandalan item telah, pada kenyataannya, telah
meningkat
Jaminan jenis ini disebut Keandalan Peningkatan jaminan (RIW)
Untuk jaminan Type (3), jumlah pengurangan biasanya fungsi dari jumlah
layanan yang diterima oleh pembeli hingga saat kegagalan, dengan
penurunan diskon sebagai waktu
meningkat layanan.
Jaminan dapat dibagi lagi menjadi berbagai sub-kelompok berdasarkan
dimensi (onedimensional
jaminan hanya melibatkan usia atau penggunaan; dua dimensi melibatkan
kedua usia dan
penggunaan) dan apakah garansi memperbaharui atau tidak. Dalam garansi
memperbaharui, diperbaiki atau
barang pengganti dilengkapi dengan garansi baru identik dengan garansi
awal.
Types of Warranties
3) Extended Warranties:
) Extended warranties are warranties that extend the
period of coverage of the original warranty on an item.
Interaction of
Technical and
Commercial Issues
Fig. 3
Linkages between technological and
commercial aspects ofwarranty.
(a) Prior to concurrent engineering
(b) Concurrent engineering
(c) Current situation
(d) Strategic management of warranty
Formulation of a Warranty
Strategy
Fig. 5.
Warranty decisions,
prelaunch stage.
Fig. 6
Description of the launch decision process.