Professional Documents
Culture Documents
It Galaxy
It Galaxy
GALAXY
GROUP 6
ORGANIZATION OF IT GALAXY
DIRECTOR:
FONG MEE KEI BEB 140014
DEPUTY DIRECTOR:
CHOO CHIN SENG BEQ 140013
SECRETARY:
CHUAH CHUAN TIAN KEK 140042
FINANCIAL MANANGER:
NATASHA AQILAH BINTI MAT HASAN BEB 140011
PUBLICITY MANANGER:
EE WEN LE BEQ 140017
MARKETING MANANGER:
DARREN TAN KWIONG HIONG BEQ 140016
Introduction
Our company was selling IT products on the
practicum day.
Our supplier appointed our company as agent to sell
their products in the University Malaya.
Our supplier companys name is Computer Tic Top,
which located at Sri Kembangan.
The main reason we choose IT Products because:
IT Products is needed for UM Students and they
faced difficulties to obtain IT Products.
Products of IT Galaxy
WIRED
MOUSE
KEYBOARD
PROTECTOR
2 IN 1
PENDRIVE
WIRELESS MOUSE
OPERATION
ASPECT
Product selection: Products with high market potential with
low or moderate price.
Agency:
1. Our company initiates the business by becoming agent.
2. We get the products from suppliers beforehand and sell it
to our customers.
3. If we are short of a certain product, we will order it from
the suppliers to cover the shortage.
4. If we have excessive products that do not have the
potential to be sold anymore, we will return it to the
suppliers without any loss.
5. In other words, we will not lose any money for returning
unsold products to the suppliers.
Supplier
IT
Galaxy
Custome
r
OPERATION ASPECT
MARKETING
Target Market:
1. UM Students
2. UM Staff
Estimate: 25000 people
3. Outsiders
. The price is determined by considering
the factors below:
1. Total operation cost for each items.
2. Market price and demand.
3. Follow to profit target of company.
4. Affordable for target costumer
MARKETING
To ensure the quality of our products:
I. Visit Factory of dealer
II. Interview the customer of dealer
. Competitors:
Competitors do not exist within UM Area, our
competitors are the students who will sell
the same products as us on practicum day.
. To be competitive:
1. Ensure the quality of our product better
than others.
2. Warranty
3. Good service
4. Reasonable Price
Competitors
Midvalley and Digital Mall
Strength of Midvalley:
1. Short distance within UM
2. Students and Staff know the existence of
Midvalley.
. Strength of Digital Mall:
1. Cheap
2. Good quality
3. A lot of choices of IT Products
Competitors
Weakness of Midvalley:
1. Expensive IT Products due to the high rental
fees of shop
2. Not many Choices
Weakness of Digital Mall:
3. Far away from UM, Transport problem
4. Traffic jam
MARKETING
Promotion Strategies:
1. Facebook page promotion
2. Road show to distribute our flyer
3. Distribute our flyer to others
residential college and Faculties
Distribution
Face to face distrubution
Pre-order
Delivery to Residential College
Services
No.
1.
2
3.
4.
5.
6.
Financial (Planned)
Item
Planned
Planned
Product/S Cost Price Sales
ervice
(Per Unit) Price
(Per Unit)
XIAO MI
RM 15 X 5 RM 17 X 5
LED LIGHT
2 IN ONE
RM 22 X 15 RM 25 X 15
PENDRIVE
8 GB
2 IN ONE
RM 30 X 15 RM 35 X15
PENDRIVE
16 GB
WIRELESS RM 25 X 10 RM 33 X 10
MOUSE
EARPHONE RM 25 X 10 RM 30 X 10
HARDISK
RM 190 X 3 RM 200 X 3
500GB
Planned
targetted
profit (per
unit)
RM 10
RM 45
RM 75
RM 80
RM 50
RM 30
Financial (Actual)
No.
1.
2.
3.
4.
5.
Item
Actual
Actual
Product/S Cost Price Sales
ervice
(Per Unit) Price
(Per Unit)
XIAO MI
RM 14 X 5 RM 17 X 5
LED LIGHT
2 IN 1
RM 24 X 20 RM 30 X 2
PENDRIVE
8 GB
2 IN 1
RM 30 X 15 RM 35 X 7
PENDRIVE
16 GB
WIRED
RM7 X 26
RM 10 X 14
MOUSE
WIRELESS RM 20 X 10 RM 25 X 6
MOUSE
Actual
targetted
profit (per
unit)
RM 15
RM 12
RM 35
RM 42
RM 30
Profit( Actual)
Gross Profit: RM 166
The Differnces between Planned and
Item
Planned (in Business
Incurred during
Actual:
Plan)
practicum
The total amount of
products ordered by us
Hardisk, earphone
CONCLUSION
Basically, everything run within our planned.
The only difference between planned and actual occur
in our products and profit.
The reasons we gain profit because:
1. the students in UM really need this IT products to do
their coursework and assignment, for instance 2 in 1
pendrive. The prices of our products are reasonable.
2. This is because products of IT for example Wireless
mouse or keyboard protector do not have expired
time. Most of the students would like to buy and keep
as backup in case theirs IT products damaged.