0rkut VS Facebook-WAR B/W

THE BEST SOCIAL NETWORKING

WEBSITES!!!!!!!

MADE BY:-
Kalpesh
Nahata
 SOCIAL NETWORKING-”You
are who you know”
 SOCIAL NETWORKING focuses
on the building … of online …
communities of people who
share interests and activities, or
who are interested in exploring
the interests and activities of
others, and which necessitates
the use of software. Most social
network services are primarily
web based and provide a
collection of various ways for
users to interact, such as chat,
messaging, email, video, voice
chat, file sharing, blogging,
discussion groups, and so on.”
ORKUT
“ORKUT FACTS”
 ORKUT is a social networking service which is
run by Google and named after its creator, an
employee of Google - Orkut Büyükkökten. Orkut was
quietly launched on January 22, 2004 by Google, the
search engine company. Orkut Büyükkökten, a
Turkish software engineer, developed it as an
independent project while working at Google
(permitted by its policy). Some discomfort with this
exists among users and potential users of orkut,
especially since Google's other noteworthy product of
2004, the Web-based email client Gmail, allows the
company to automatically scan the text of users'
private emails in order to target ads toward them.
 The service states that it was designed to help
users meet new friends and maintain existing
relationships. Orkut is similar to other
social networking sites. Since October 2006, Orkut
has permitted users to create accounts without an
invitation. Orkut is the most visited website in
Brazil and second most visited site in India. The
initial target market for Orkut was the United
States, but the majority of its users are in India
and Brazil.[1] In fact, as of May 2008, 53.86% of
Orkut's users are from Brazil, followed by India
with 16.97% [2] and 23.4% of the traffic comes
from Brazil, followed by India with 18.0%.[3] Unlike
hi5 and Friendster, it is not a popular website in
the United States of America and Canada.
Facebook
 “Facebook facts”
 “Founded in February 2004, Facebook is a social
utility that helps people communicate more efficiently
with their friends, family and coworkers. The
company develops technologies that facilitate the
sharing of information through the social graph, the
digital mapping of people's real-world social
connections. Anyone can sign up for Facebook and
interact with the people they know in a trusted
environment. Facebook is a part of millions of
people’s lives and half of the users return daily.
Facebook is a privately-held company and is
headquartered in Palo Alto, Calif.”
 Not just for College students anymore

 Anyone with a valid e-mail address can join

(will be in a “network”)

 40 million active users (users who have

returned to the site in the last 30 days)

 Company has 300+ employees

 More than 200,000 new registrations per day
since January 2007
 Over 47,000 regional, work-related,
collegiate, and high school networks
 More than half of Facebook users are outside
of college
 The fastest growing demographic is those 25
years old and older
“Appeal of ORKUT &
FACEBOOK”
“THE APPEAL”
 I think the biggest reason that I use
facebook is to look up and keep in
touch with people that I don't talk
to on a regular basis, its an easy
and informal way to communicate. I
also like to use it because I like to
find people that I haven't seen since
I was a little kid or family members
I have lost touch with it. It is really
cool to find people you haven't
talked to in 10 years and see what
they are up. And lastly, I like it
because I like to see what people
are up to and what they are doing
with things such as pictures, etc.
Basically you can find out pretty
much anything about people with
their facebook, which unfortuantely
is a downfall at the same time.
“THE APPEAL”
 The main reason I use
Facebook/Orkut is to keep in
touch with my friends from
different cities. After high school
everyone went different ways
and through the websites you
can still keep in touch with your
friends. Also, I like that you can
see about events happening on
and off campus. Lastly, you can
keep your friends up to date on
what you doing and see what
your friends are doing. Not to
mention it really is addicting,
once you open an account its
hard to get away from it.
ORKUT WIN OVER FACEBOOK
 Orkut Buyukkokten(the creator of Orkut) gets $1.2
when every person registers to this website.
 He also gets $0.1 when you add somebody as a
friend.
 He gets $8 when your friend's friend adds you as a
friend & gets $6 if anybody adds you as a friend in
the resulting chain.
 He gets $0.5 when you scrap somebody
& $0.4 when somebody scraps
 He also gets $0.2 for each photograph you upload
on Orkut.
ORKUT WIN OVER FACEBOOK
o He gets $0.5 when you add your friend in the crush-
list or in the hot-list.
o He gets $0.2 when you become somebody's fan.
o He gets $0.5 when somebody else becomes yourfan.
o He even gets $1 every time you logout of Orkut.
o He gets $0.5 every time you just change your profile-
photograph.
o He also gets $0.5 every time you read your friend's
scrap-book & $0.5 every time you view your friend's
friend-list
Many Global Financial
Consultants think
this person might
become the richest-
person in the world
by the end of 2009
FACEBOOK WIN OVER ORKUT
It's a social network of friends from your same
college, other colleges, high schools, and basically
anyone now. It's a way to keep in touch with people.

There are a lot of applications on Facebook now

including pictures, free gifts, graffiti, music, etc.
which makes it even more fun than it already was.
FACEBOOK WIN OVER ORKUT
 You can keep in touch with friends you have met throughout
your life (high school, trips, other colleges, etc)

 There are fun things on facebook such as horoscopes, gifts you

can give to your friends if they have a bad day, pictures you can
tag, and graffiti you can draw :)

 You can stalk people you don't like or don't keep in touch with
so you can see what they are doing now a days.

 It's fun to do when your bored.

FACEBOOK WIN OVER ORKUT
 Sixth-most trafficked site in the United States
(comScore)

 More than 47 billion page views per month in May

2007
 More than half of active users return daily
 People spend an average of 20 minutes on the site
daily (comScore)
FACEBOOK WIN OVER ORKUT
 EDUCATION APPS
ON FACEBOOK
WHAT CAN YOU DO?
 Use it as a communication tool
 Students and faculty can post messages to each other
 Students and faculty can update status
 Students and faculty can update each other on projects using the
"wall“

 Use as an image sharing repository

 Several add-on applications make it possible to use a Flickr account to
show and share pictures
 Facebook & Orkut has its own small photo uploading and sharing
application which can be made public or private 

 As a community-building activity
 Faculty with facebook & orkut profiles can let students know a bit more
about themselves, their research and/or their personal interests
 Faculty can learn more about students via their profiles, including more
about their extended interests
Criticism:Flooders & fake
profiles
 As with any online social networking
community, a number of fake and
cloned profiles exist on Orkut.[13]
Due to the large number of users,
and the deactivation of the jail
system, the profiles were often left
unremoved or, when removed,
recreated easily. These profiles are
normally created to troll, to spam,
to flood or just for fun. It is not
hard to find users owning more
than one profile, with some stating
they own hundreds.
 As the flooding of Orkut was becoming out
of control, the developers implemented
some features in order to stop this. These
features included not allowing two or more
verbatim topics or scrapbook entries to be
submitted, forcing the user to wait before
posting another topic or scrapbook entry,
and the usage of captchas, whenever a
scrap entry is hyperlinked. They gave more
rights to community moderators as well, so
that users can be banned outright instead
of relying on the developers to remove
them.
Appendix
 Social networking Web services are
online gathering places that encourage
their members to build explicit,
hyperlinked networks of their friends
and acquaintances
PROMISES MADE BY SOCIAL
NETWORKING SITE
 The promises made by social
networking proponents are sky-high:
They'll get you jobs, get you laid, get
you a party invite or a mountain-biking
partner for next Tuesday.
SOCIAL NETWORKING
WEBSITE-WHAT IT CAN DO?
 Social networking will empower communities, combat existential
alienation and, best of all, could even be the key to ending
spam. Social networking software -- with its idea that human
relations can be hacked, that community can be programmed --
is a geek wet dream.
 On the flip side, the critique is equally charged. Social
networking sites are a hotbed for data-miners and marketing
strategists, controlled laboratories in which the question of what
human beings like to do and with whom can be studied with
greater accuracy and detail than ever before. That geek wet
dream turns into a nightmare; the social network is a state-of-
the-art Panopticon. (Not that most people appear to care.
Promise someone a date, or a chance at a job, and they'll
happily expose their most intimate secrets.)
BRIEF OVERVIEW OF
PANOPTICON
 Panopticon or panacea, social networking is hardly
new. Most people started networking socially online,
one way or another, the first time they logged on.
It's the fundamental fact of network existence: You
connect. But what once was done by early-adopter
pioneers typing from the command line over puny
modems in primitive chat rooms and bulletin board
systems is now standard practice for the broadband-
hooked up, digital camera-equipped, blog-and-
instant-messaging obsessed masses.
CONCLUSION….WIN-WIN
SITUATION FOR BOTH
 When we sign up on a social networking site,WHETHER IT BE
FACEBOOK OR ORKUT we are diving into the petri dish, and
gladdening the heart of every scientist with a key to the lab. If the
network can figure out what groups you are part of simply by the
patterns of e-mail sent back and forth, imagine what it can learn when
it knows every last bit of data you have input into a five-page profile,
which might include everything from your favorite breed of dog, your
marital status, to your turn-ons, bedroom accessories, and tastes in
music, movies and books?
 But that's only the tip of the data iceberg. What if, in addition to that, it
knows everything you've ever searched for on the world's most popular
search engine, it has access to your blog and it has been scanning the
content of your e-mails so as to better target ads to you? Researchers
with access to that network -- to that online neighborhood where
modern men and women spend ever greater amounts of their
disposable time -- will know more about you than you do about
yourself.
THANK YOU