Chapter 5: Module 8

Process of
interpreting the
stimulus around us
Anything that makes the person react or
respond.

STIMULI: Plural Form

Strength of the
stimulus
Recurrence or reappearance of the
stimulus
Recurrence or reappearance of the
stimulus
Involves changes or alterations of the stimulus
- Refers to the previous
situation, state or condition.

- An individual react
based on the past
understanding or
practice.
Drive or
enthusiasm of
the individual.
Ones perception is also relative to the
culture and value system.