Choosing a Career According

to Your Own Choice or Parents

By:
Zarmeen Amanullah Karimi
(10202)
Student of BBA
 Introduction:
Researcher read with interest
recently that many people can
expect to change their career
choice up to 4 times in their
lifetime. Not their jobs, their careers! .There are some
for whom their job is everything they want. They made a
good decision and they really enjoy it. Getting out of bed
to go to work is a pleasure, it allows them to have what
they want, and they get to do what they really like.
Statement of the Problem:
 Nowadays, many students and
parents are facing problem in
choosing the best career field.
This problem is occurring due to
the lack of guidelines to the students
and parents about the career fields.
As students are getting education from
schools and colleges so they need to
know about the world around them they
need to understand about their interests
which will guide them to the right path.
Research Questions:
Following are the five research questions of the study:
What challenges students face in choosing their career
field?
What problems occur in a family due to the wrong
career choice?
How parents try to help their children in choosing a
right career field?
What are the consequences due to which a career field
is becoming a big problem for students and parents?
How students and parents try to overcome this big
problem?
Methodology:
Strategy:
The study adopts survey research methodology. Data
has been collected through primary and secondary
sources both quantitative and qualitative analysis has
been made.
Population:
The population of the study comprises of students from
1st three semester students of Iqra University i.e. 20 from
BBA and 10 from Media Science.
Methodology:
Population & Sampling:
1st Sem 30%

BBA 2nd Sem 20%

3rd Sem 20%

Iqra
University
1st Sem 10%

Media
2nd Sem 10%
Science

3rd Sem 10%

Research Instruments:
Following research instruments have been used for data
collection:
 Surveys
 Interviews
 Observation
Reliability & Validity:
In order to test the instrument on a small pilot conducting
a sample of five students were tested. After this activity
some of the item has been pre-written.
Limitations:
Following are the limitations of the study:
Researcher could not research on the whole study due to
the lack of time.
Researcher chose only the students from Iqra University
to conduct a survey due to the lack of time.
As Researcher is a student so researcher could not use
big software and format for my research study.
Researcher could not found much research reports for
my better research study.
Data Analysis:
Researcher has tried to make both qualitative and
quantitative analysis. The responses have been made
described in terms of percentages and narrative
description has been made for the open ended
questions.
Ethical Consideration:
Following consideration has been used in the content of the
study:
1.Researcher took permission from the organization before
collecting the data.
2.Researcher didn’t mention the name of the respondent
due to confidentiality.
Findings:
Students feel more comfortable in their own choice of
career field.
Many of the teachers guide their students according to
their interest.
Parents also support the students’ choice of career.
Many of institutions have made the strategy on choosing
those students who are more passionate about their
choice of career field.
Those students who have chosen their own choice of
career field are happier than those who have unwillingly
chosen their career field.
Recommendations:
The study is recommended to the teachers of schools, colleges
and universities.
The study is recommended to the students of every field of
interest.
The study is recommended to the parents who are facing
problem in choosing a best field for their children’s future life.
The study is recommended to the organizations who want to
select those candidates for their company who are more
dedicated towards their work.
The study is recommended to the institutions who want to give
their best education to those students who are more passionate
about their career field.