Scribd Logo
Upload

Welcome to Scribd!

  • 9 views

    The Offbeat Ants: Monica Patra Glen Savio Palmer Yash Malani

    Uploaded by

    Monica Patra
    The document summarizes reasons for the success of the ALS Ice Bucket Challenge, including that it had a well defined cause to support, was fun and easy to participate in, and created excitement as people aimed to complete the challenge by a deadline. It used social networking platforms to multiply its reach. Participants felt good about contributing to the cause.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content

    You might also like

    The Offbeat Ants: Monica Patra Glen Savio Palmer Yash Malani

    Uploaded by

    Monica Patra
    9 views4 pages
    The document summarizes reasons for the success of the ALS Ice Bucket Challenge, including that it had a well defined cause to support, was fun and easy to participate in, and created excitement as people aimed to complete the challenge by a deadline. It used social networking platforms to multiply its reach. Participants felt good about contributing to the cause.

    Original Description:

    Original Title

    The offbeat ants.pptx

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    The document summarizes reasons for the success of the ALS Ice Bucket Challenge, including that it had a well defined cause to support, was fun and easy to participate in, and created excitement as people aimed to complete the challenge by a deadline. It used social networking platforms to multiply its reach. Participants felt good about contributing to the cause.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    9 views4 pages

    The Offbeat Ants: Monica Patra Glen Savio Palmer Yash Malani

    Uploaded by

    Monica Patra
    The document summarizes reasons for the success of the ALS Ice Bucket Challenge, including that it had a well defined cause to support, was fun and easy to participate in, and created excitement as people aimed to complete the challenge by a deadline. It used social networking platforms to multiply its reach. Participants felt good about contributing to the cause.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 4

    THE OFFBEAT ANTS

    Monica Patra
    Glen Savio Palmer
    Yash Malani
    ALS ICE BUCKET CHALLENGE
    Reasons for Success

    Well defined cause

    Fun and easy

    Excitement to beat the challenge

    There was a deadline attached to it

    Used networking to multiply the


    reach

    Use of multiple platforms

    Participants had a chance to feel good


    CAUSE: DEPRESSION

    You dont
    know
    what is
    going on
    in her
    mind
    Begin
    4) Request other
    2) Approach the 3) share their story
    1) Identify top depression- group members to
    most active and in the chat room
    centric Facebook groups. Join share the post on all
    motivated people with their picture
    them and scout around for a social media
    and request them to and the
    day or two. platforms and chat
    share their story #ItsOkayToBeSad
    rooms

    #ItsOkayToBeSad to
    share personal stories on
    social media.

    Grow
    #ThisIsNotTheEnd To VIRAL
    share images of their
    semicolon tattoos CAMPAIGN

    Record & share covers of


    popular songs about
    depression by people
    who have fought
    depression

    You might also like