Professional Documents
Culture Documents
IMC Project Presentation
IMC Project Presentation
Adonny Reyes
Volkswagen Group and its subsidiaries, is a
German multinational automotive
manufacturing company headquartered in
Lower Saxony, Wolfsburg,, Germany
To drive VWs core brand identity that globally stood for pioneering in
innovation
Dont MAKE UP and DRIVE
A makeup tutorial that puts a human
face on hazardous driving.
Launch Date
April 5,
2012
Situation Analysis