MARKET SURVEY REPORT MONETARY DONATIONS

GOALS AND OBJECTIVES

To understand the donation capability of people
To understand the willingness of people to donate
To understand the modes and methods of donation
To understand the public view on the transparency exhibited in the activities of
NGOs and charity organizations
To understand how transparency in the charity organizations will affect monetary
donations generated
SURVEY DETAILS
Survey Topic : Monetary Donations
Sample size : 79
Mode of Conduction : Social Media
Conducted via : Google Forms
CONCLUSION
According to the results of the market survey conducted:
The probability of people donating is very rare and the amount of donations
generated is quite low ( less than Rs. 10,000 annually).
People mostly give their donations to NGOs or randomly. This is a good opportunity
channel these random donations to NGOs or charity organizations.
People have very limited knowledge about transparency exhibited in the charity
organizations and consider transparency to be a deciding factor in increasing their
desire to donate.
This is exactly why we can increase the monetary donations made by making the
NGOs and charity organizations transparent.
 Neha
Raj
THANK YOU Shivangi
Shweta
Vishal