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Mrigul Air India
Mrigul Air India
Mrigul Air India
Presented By :
Mrigul Uppal
1702212
PGDIM - 24
Introduction
Indias national flag carrier
3rd largest domestic airline in India in terms of number of passengers
carried after Indigo and Jet Airways
Owned by Air India Ltd, a Government of India enterprise
Headquartered in New Delhi
Became the 27th member of star alliance in 2014
It has employed more than 21,000 employees apart from the number
of contract employees it has.
It has offices in U.K & Europe, USA & Canada, Far East & South East
Asia, Australia, Russia, Gulf & Middle East and India
History
1932: JRD Tata launches Tata Airlines
1946: Tata Airlines changes to Air India and becomes public ltd company
later in the year
1948: Inaugurated Air India Internationals
1962: Becomes worlds first all-jet airlines
1970: Moved offices to downtown Bombay
1990: Largest evacuation (111k) record
1997: Air India came online (website launched)
2003: Evacuation of Indians in Iraq
2005: Air India Express airline launched
2007: Initiated its cargo service
2011: Evacuation of 11,345 Indians in Egypt
2014: Became member of star alliance
Vision, Mission and Objective
Face imminent aggressive competition from Worldwide deregulation making skies more
world leading airlines and price wars triggered accessible; route agreement easily achieved
by domestic players. Complementary industry like tourism
Rising fuel costs impacts its running cost Solving internal issues like workforce can
Latest talk of government disinvesting its stake hugely boost image and operations
Political intervention GST implementation
Indian railways
Future Plans
Add 35 new planes
Add 6 new international destinations
Countrys 1st necklace flight- start from Kolkata (morning hours)
Raipur Indore Ahmedabad Jaipur New Delhi (evening)
Increase frequency on popular domestic routes like Nagpur,
Ahmedabad, Chandigarh and Leh etc.
Expand network in north eastern region. Currently cater to 10
destinations including Guwahati. 9 other destinations are in 6 of the 7
states.
Future Plans (BUT ????)
Awards & Achievements
Best CSR initiative by Galileo express travel world
Best Short-Haul international by airline Galileo express travel world
Best south Asian airline, Mice & Business travel publication
26 cargo airline of the year awards
The montreal protocol public awareness award by United Nations for
environmental protection
Indias most trusted airline by Brand Trust report in 2015
Its ground service became the first to acquire ISO9002 certification
Indias leading airline 2008, 2010, 2011, 2012 by World Travel Awards
Indias leading airline Economy class 2010, 2011 by World Travel
Awards
Awards & Achievements (Cont.)
First carrier in world to have operated around the world with an all
women crew (on board, off board, ground service, pilots, engineers)
First carrier to operate on pacific route
In 1985, Air India flew 8.1 billion passenger-kilometers, ranking Air
India 15th out of 136 member airlines in passenger-kilometers on
scheduled service
Gulf war Evacuation Airlift Guinness world record of biggest
evacuation (over 111,000 people)