Introduction

Business Concept
Features
Services and Procedure
Target market
Business Differentiation
Financing Need
 Introduction
John Pinto International was established in 1981, by
Mr. John Pinto and his wife Edna.
Almost every other day, he is at a funeral not
because he has a morbid interest in death, but
because he is in the business of organizing funerals
of people from all religions, beliefs and customs.
He was bestowed the title of the Order of the
Member of the British Empire (MBE), by her
Majesty the Queen of England, for his excellent
services in this field.
They have laid to rest ex prime ministers,
industrialists, business moguls, movie stars and lay
people of all religious denominations.
They took care of 152 of the 164 victims who died
in the 26/11 terrorist attacks in Mumbai.
 Business Concept

Mission: Funeral is an
Idea: To provide peace and
important part of coming
comfort to the family who loses a
to terms with your loss
loved one by providing funeral
and that this day should
services performed by
be remembered and
Internationally experienced and
cherished
multi lingual staff
Positioning: We are internationally
recognized and specialize in
repatriations and funeral services
for people of all religions
 Key Features

Extensively trained
24*7 services employees
Breaking the taboo
associated with
body preservation

Hand crafted Coffins

Differentiated
Service
Services 02
01
Burial
Services
Repatriati
on

03 05 Exhumati

04
Embalming ons
Services Reconstructi
ve Surgeries
Targeting
01
People of all religions, beliefs and customs

02
People who want to have most-elaborate funeral but fear that
their children may not give them a decent funeral

03
People who are single and have no one to organize
their funeral

04
For people who want open casket funerals

05
Hospitals which are apathetic towards cadaver preservation
 Business Differentiation

Largest funeral services provider in India. Dedicated team works around the clock to
provide you with 24 hour service, throughout the year
The only funeral services providers in India who specialise in re- constructive
surgery. It has a specialised team who works on facial reconstructions, enabling
relatives of a person deceased in an accident to have an open viewing at the funeral.
Experienced and multilingual staff
Only funeral services provider in the world to be bestowed with the prestigious title
of an MBE for his dedicated services in this field
Pinto also offers an Autumn Leaves Program, where individuals pay for their funeral in
advance
Provision to keep the body for days and even for weeks due to varied reasons,
including ritualistic ones and Pintos funeral parlor is a plush place.
The only internationally trained professional embalmers in India.
 Financing
Need
Pintos funeral services cost anything between
Rs 2,000
and Rs 10,000, depending on the range of
services availed and the quality of coffin
More than 1.5 lac funerals have been
organized. While he has clients belonging to all
religions and faith, majority of them are
Christians
We took care of 152 of the 164 victims who
died in the 26/11 terrorist attacks in Mumbai

We have laid to rest ex prime ministers,

industrialists, business moguls, movie stars and
lay people of all religious denominations
 Conclusion

Everyone deserves a good send off

-
John Pinto
Thank
You