Obama for America

David Plouffe
Campaign Manager

1
Bush: 286
Kerry: 252
 Going up on Television Early
Alaska Nevada
Colorado New Hampshire
Georgia New Mexico
Indiana North Carolina
Michigan North Dakota
Iowa Ohio
Missouri Pennsylvania
Montana Wisconsin
Virginia
 Obama Poised to Win Historic Level of Support from Women
Horserace Among Women

Exit Polls Obama vs. McCain

80%

Clinto Gore Kerry Obam Obam Obam Obam Obam Obam

n Margi Margi a a a a a a
Margi n+11 n+3 Margi Margi Margi Margi Margi Margi
60% n+16 n+12 n+14 n+12 n+12 n+19 n+13
54% 54% 54%
51% 52% 52% 52% 52%
50%
48%
43% 42%
38% 40% 40% 39%
40%
36% 33%

20%

0%
1996 2000 2004 May 14 May 18 J une 1 (Gallup) J une 8 J une 11 J une 15
(Battleground) (Reuters/ (Rasmussen) (NBC/ WSJ ) (Rasmussen)
Zogby)
5
 Obama Holds Dominant Lead Over McCain Among
Hispanics, A Key Swing Group
2004: Kerry 53 – Bush 44
2000: Gore 62 – Bush 35
Horserace Among Hispanic Voters
80%
Obama McCain
67%
62% 62%
60% 57%

40%
33%
29% 29% 28%

20%

0%
May 14 (Battleground) May 18 (Reuters/ Zogby) May 31 (Gallup) J une 11 (NBC/ WSJ )
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 Obama Consolidating Democrats as He Builds
Strength Among Independents
Horserace by Party
Democrats Independents
80%
80% 78% 78%

69% Obama
McCain

60%

46%
44% 44% 44% 43%
43%
40%
40% 39%

21%
20%
15% 14% 14%

0%
May 18* J une 8* J une10* * J une 15* May 18* J une 8* J une 10* * J une 15*

*Source: Rasmussen Reports Weekly Tracking

**Source: Gallup 7
 Expanding the Map: Turning Red States Blue
Horserace

80% 2004: Kerry Bush 2008: Obama McCain

Virginia Missouri Colorado Ohio Iowa New

Mexico
-8 +7
60% -7 +1 -5 +6 -2 +1 -1 +7 -1 +9
54% 53% 1
52% 51% 50%
49% 48% 49% 49%50% 49%50% 50%
46% 46% 47%
45%
43%
42% 42% 42% 41%
39% 38%
40%

20%

0%
2004 May 2004 J une 2004 May 2004 J une 2004 J une 2004 May
18* 3* * 19* * 15** * 10* * 14**
*SurveyUSA
**Rasmussen Reports 8
***PPP
 Winning in Traditional Battleground States
June 18th Quinnipiac Poll
Horserace in Key Battleground States
Obama McCain

80%
FLORIDA OHIO PENNSYLVANIA

60% 57%
51% 52%
50% 50%
47% 47% 48%
43% 42% 43% 45%
40% 40% 39%
40% 39%
37%
34%

20%

0%
Total Indep Women Total Indep Women Total Indep Women

Source: Quinnipiac Polling, June 16

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Unprecedented Grassroots Support

Over 1.7 million total donors

Over 1 million volunteers

Over 5 million email subscribers

 RNC & McCa in Money
Carly Fiorina: “In Truth The RNC Is Raising
Money Very Specifically For The Presidential
Campaign, And By The Rules The Money That
The RNC Raises Can Be Used For The
Presidential Campaign. So, It Actually Is Very
Relevant To Talk About What The RNC Raises.”
John Roberts: “Let me come back to what you first said which is that the RNC has a lot of cash. It
used to be that Republican candidates, the individual campaigns, used to kill the Democrats in
individual donations. This year we don't see that. Why?” Carly Fiorina: “Well, I hate to keep correcting
you, but in truth the RNC is raising money very specifically for the presidential campaign, and by the
rules the money that the RNC raises can be used for the presidential campaign. So, it actually is very
relevant to talk about what the RNC raises.” [CNN, 5/27/08]
 DNC v. RNC

60 53.6

50

40

30 DNC
RNC
20

10 4.4

0
Cash on Hand (In Millions)