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    Southwest Airlines - Case Study: V Arvindkalyan Meghanakavali Goutamreddy Vydehichinta Tejaswibonda

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    Tejaswi
    Southwest Airlines started as a low-cost intrastate airline with a single aircraft type and has reported profits when major players lost money. It focuses on frequent flights with low turnaround times and operational efficiency through stock options for employees, ownership culture, and avoiding third-party reservations. Key strengths include an employee-friendly and leadership culture with out-of-box decision making. Competitors rely more on hubs and third-party reservations while Southwest uses an internal ticketing model. Potential downsides include overconfidence, imitation by others diluting its culture, and issues from growing to a larger scale.

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    Southwest Airlines - Case Study: V Arvindkalyan Meghanakavali Goutamreddy Vydehichinta Tejaswibonda

    Uploaded by

    Tejaswi
    12 views4 pages
    Southwest Airlines started as a low-cost intrastate airline with a single aircraft type and has reported profits when major players lost money. It focuses on frequent flights with low turnaround times and operational efficiency through stock options for employees, ownership culture, and avoiding third-party reservations. Key strengths include an employee-friendly and leadership culture with out-of-box decision making. Competitors rely more on hubs and third-party reservations while Southwest uses an internal ticketing model. Potential downsides include overconfidence, imitation by others diluting its culture, and issues from growing to a larger scale.

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    Case study presentation on southwest airlines

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    Presentation 1

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    Southwest Airlines started as a low-cost intrastate airline with a single aircraft type and has reported profits when major players lost money. It focuses on frequent flights with low turnaround times and operational efficiency through stock options for employees, ownership culture, and avoiding third-party reservations. Key strengths include an employee-friendly and leadership culture with out-of-box decision making. Competitors rely more on hubs and third-party reservations while Southwest uses an internal ticketing model. Potential downsides include overconfidence, imitation by others diluting its culture, and issues from growing to a larger scale.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    12 views4 pages

    Southwest Airlines - Case Study: V Arvindkalyan Meghanakavali Goutamreddy Vydehichinta Tejaswibonda

    Uploaded by

    Tejaswi
    Southwest Airlines started as a low-cost intrastate airline with a single aircraft type and has reported profits when major players lost money. It focuses on frequent flights with low turnaround times and operational efficiency through stock options for employees, ownership culture, and avoiding third-party reservations. Key strengths include an employee-friendly and leadership culture with out-of-box decision making. Competitors rely more on hubs and third-party reservations while Southwest uses an internal ticketing model. Potential downsides include overconfidence, imitation by others diluting its culture, and issues from growing to a larger scale.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    Southwest Airlines Case Study

    V A R V I N D K A LYA N
    M E G H A N A K AVA L I
    G O U TA M R E D D Y
    V Y D E H I C H I N TA
    TEJASWI BONDA
    Will Southwest sustain its growth and
    market share?
    Started as an intra-state airlines operator with a low budget philosophy and single aircraft type,
    Southwest reported profits at a time when even major players of the industry went into losses
    Frequent flights
    Great work culture
    Low turnaround time
    Stocks options to
    employees Avoiding third party
    reservations
    Ownership to each
    employee Moving away from
    hub-spoke

    Employee Operational
    friendly Efficiency

    Leadership Low Cost

    Out of box decision Avoidance of Meals


    making High flying time per
    Peoples leaders pilot
    Fewer employees on
    ground
    Competitor Analysis
    SOUTHWEST CONTINENTAL/UNITED

    Internal ticketing model, not available to travel Widely available across the internet
    agents
    Not hub and spoke
    Airlines followed standard route system
    Downsides
    oOverconfidence
    oImitation by other airlines
    oDiseconomies of Scale
    oDilution in culture as the company grows

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