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Visit

To
Oberoi Mall
Oberoi Mall

Spread across
5,53,000 square feet

Started in mid 2008

First to give a western Oberoi Mall  


feel to the shoppers Off Western Express Highway, 
Goregaon (East), 
Mumbai-400063
Apparels for
Apparels for men
women

Departmental
store
Specialty
Apparels for kids
restaurants

Shopping
Food &
Electronics Dining beverages
Entertainment

Accessories Kiosk
Health and
Beauty

Food court Book shop


Apparels for men

Pepe Jeans Guess Van Heusen

The Raymond Shop Adidas Jack & Jones

Louis Philippe Spykar Allen Solly

FIFA Giordano Color Plus

Zodiac Reebok Levis

Provogue Stanza Nike

Apparels for kids

Barbie
Mothercare
Adams Kids
Gini & Jony
Lilliput
Apparels for
women

Pepe Jeans Forever New Sepia


Provogue Chemistry SatyaPaul
Van Heusen Reebok Jashn
Giordano Spykar Kazo
Next Guess Fab India
Allen Solly Biba Nalli Next
Sheetal Adidas

 
Departmental
Electronics
store

Lifestyle eZone

Central Spice Mobiles & More

H&A Croma
Accessories

Hidesign Om Jewellers Pretty Woman


Esbeda iFeel Tresorie
Foresight Opticals Pavers England Accessorize
Watches and More Sia Art Jewellery Oren Kitchen World
Danube Buildmart INC 5 The Prime
Archies Agni Jewels Shubham Motiwala
Neck Ties & More Rhysetta Lords
Health and
Book shop
Beauty

The Body Shop Crossword


Exquise L'Oreal
Vichy
Food court

Mc Donalds Sanskriti
KFC Mad Over Donuts
HAS Juice Bar Hotwich
Crepeteria China Town
Kailash Parbat Desi Dhaba
Dosa Hut Simply Sizzlers
Pizza for Friends Subway
Gelato
Food &
beverages

Cafe Coffee Day


Cookie Man
Specialty
restaurants

Aromas of China
Rajdhani
Pizza Hut
Cream Centre
Copper Chimney

Kiosk

Florista Gola Soup Bowl


Brownie Cottage Hot n Juicy Nail Spa
Candy Treat Candy Floss Fundoo
Naturals Ice Cream Standard Chartered ATMThomas Cook
Positioning a Mall:

Category of services offered based on demographics, psychographics, income


levels
Location of the shopping mall
The mall sits on an 80-acre plot that will contain office, hotel and residential
space. Currently, Gokuldham, one of the largest middle-class residential
developments in the area, provides traffic to the mall. 'Besides that, the fact that
it is located on the Film City Road and en route to work for many film and TV
stars also helps.

 Spread across 7 lakh square feet, the Oberoi Mall is a unique one- stop
destination for shopping, dining and entertainment.

 Luxurious environment for a high quality shopping experience


Tenant mix:

Refers to the combination of retail shops occupying space in a mall.

Very strategic tenant mix at oberoi mall which includes national and international
brands with the Anchor stores like Lifestyle, Central and PVR Cinema.

Zoning:

The division of mall space into zones for the placement of various retailers.

Promotions and Marketing:

Cultural events, promotions, live musical shows, children's events, and art & craft
fairs feature regularly in the mall's calendar.
Infrastructure, ambience and traffic management:

The pleasing architectural design and the cool unhurried luxurious ambience.

Housed in an attractive full glass facade, the Oberoi Mall is meticulously planned
with excellent design aesthetics to create an elegant and luxurious environment

A premium leisure and entertainment destination  

It has a huge atrium in the middle so that every shop can be viewed from standing
in the middle.

The mall also boasts of an expansive double-basement 1000-car capacity Car Park
with advanced mechanized security- one of the largest parking lots in Mumbai.
Some important points:

It's completely open to the roadway, without compromising the enclosed-mall


concept, 'As you drive past it, you can see the guts of it.‘

For the brand-conscious consumer, the Oberoi Mall is a choice destination.

With over 500 brands to choose from, avid shoppers can delight in the
breathtaking variety, avail of varied offers and enjoy extensive shopping sprees.

A premium leisure and entertainment destination  


 Special kids zone
 The usual food court and
 Multiplexes for entertainment
Innovatively designed kiosks dot the mall with merchandise displayed attractively
- jewellery, nick-nacks, paintings, flowers, chocolates and much more.

As you entre in the mall there is a Customer service desk on your left hand side.

Near to entrance you have “mall guide” available to you in which you can get
blue print of the mall and all the stores location.

Touch screen machines available near to entrance as well as on the each floor
through which you can get any information related to mall, present promotion,
events, facilities available etc. You can also write your feedback there in the
machine.

The first impression that one get after seeing the mall is that it is flashy and
energetic with an array of international brands.
Vertical color blocking:
Merchandise was displayed in vertical bands of color. It can be viewed as
rainbow if each item displayed vertically by color. Creates strong visual effect
that shoppers are exposed to more merchandise (which increases sales)

The ground level is glitzy. One can buy cosmetics, perfumes, accessories,
sports wear etc. One can entre into a Lifestyle or a Central from here.

Adjacencies were maintained in the mall.


Facilities at Oberoi

•Interactive Information Kiosk •Hi-tech Security with CCTV and


•ATM Sensor based footfall cameras
•Touch Screens •Driver's Lounge
•Wi-Fi  •Florist
•Baby Care Room •Gift wrapping 
•Doctor on Call •Forex
•Wheelchairs •Car Spa
•Mobile Charging Stations
Kiosk
Thank
yo u

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