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  • What If We Told You We Have A Solution?

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    Ngan Pham
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    The document proposes a digital textbook rental service app for university students with the following key benefits: - It provides affordable, convenient access to textbooks on any device through a subscription service, avoiding high costs and inconvenience of printed textbooks. - Students can access interactive textbook contents anywhere, search and annotate digitally, and study on multiple devices sustainably without heavy textbooks. - Market research found 32% of students use both printed and digital textbooks, showing demand for this hybrid approach. The proposed app aims to solve problems of expense, weight and bulk of printed textbooks while benefiting the environment over printed options through a sustainable digital model.

    Original Description:

    Our presentation for Innovative Management

    Original Title

    INN - Pitch

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    The document proposes a digital textbook rental service app for university students with the following key benefits: - It provides affordable, convenient access to textbooks on any device through a subscription service, avoiding high costs and inconvenience of printed textbooks. - Students can access interactive textbook contents anywhere, search and annotate digitally, and study on multiple devices sustainably without heavy textbooks. - Market research found 32% of students use both printed and digital textbooks, showing demand for this hybrid approach. The proposed app aims to solve problems of expense, weight and bulk of printed textbooks while benefiting the environment over printed options through a sustainable digital model.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    22 views9 pages

    What If We Told You We Have A Solution?

    Uploaded by

    Ngan Pham
    The document proposes a digital textbook rental service app for university students with the following key benefits: - It provides affordable, convenient access to textbooks on any device through a subscription service, avoiding high costs and inconvenience of printed textbooks. - Students can access interactive textbook contents anywhere, search and annotate digitally, and study on multiple devices sustainably without heavy textbooks. - Market research found 32% of students use both printed and digital textbooks, showing demand for this hybrid approach. The proposed app aims to solve problems of expense, weight and bulk of printed textbooks while benefiting the environment over printed options through a sustainable digital model.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 9

    How many of you purchase textbooks?

    What if we told you we have a solution?


    How many of you find it expensive to purchase textbooks?

    How many of you find it inconvenient to carry textbooks?


    Welcome

    Access your textbooks effortlessly.


    About us

    Digital textbooks
    rental service app
    for university
    students.
    Customer
    profile: eco-friendly
    portability
    easy searching
    (Ctrl + F) real-time
    access
    take notes
    interactive high
    contents availability do
    assignments
    affordable
    revise for
    exams

    heavy to
    carry expensive
    price prepare for
    lectures
    not available
    @library take up space
    research

    not eco-
    cannot copy friendly

    cannot
    hightlight

    Corbett, S. (2017). The business model issues for technology [PowerPoint slides]. Retrieved from https://blackboard.aut.ac.nz
    Market
    validation: E-textbook
    30%
    Printed textbook
    38%

    Both
    32%
    Problem:

    Price:
    $400+ per semester for textbooks (full time students)
    $6.99 per week (roughly $200 per annum unlimited textbooks)
    Weight:
    excess weight
    inconvenience
    losing your textbooks
    Environment:
    contribution to the reduction of global warming
    digital is the future
    giving back
    Finance:

    Startup Cost (Fixed Cost):


    $450,000 website, phone application

    Variable Cost/year:
    $560,000 licensing, website maintenance, updates

    Perpetual Licensing Cost:


    $100,000 per publisher
    Sales Target First Year :
    10,000 Subscriptions ($6.99/week Full-time students)

    Estimated Projected Increase in Revenue= $1,000,000

    *Based on Figures of four companies we have started negotiated it*


    UNIX team:
    1. Brittany Ansell 14864542
    2. Praneet Deo 0596588
    3. Ngan Pham 16931087
    4. Mabasa Mukoko 0832726
    5. Money Singh 1269416
    6. Tabitha Rasmussen 1306337
    References:

    Corbett, S. (2017). The business model issues for technology [PowerPoint slides].
    Retrieved from https://blackboard.aut.ac.nz
    Myrberg, C and Wiberg, N, Screen vs. paper: what is the difference for reading and
    learning?, Insights, 2015, 28(2), 4954; DOI: http://dx.doi.org/10.1629/uksg.236
    Kraft, A. (2015, december 14). Books vs. e-books: The science behind the best way to read. CBS
    News. Retrieved from CBS News Ltd: http://www.cbsnews.com//kindle-nook-e-reader-
    books-the-be/
    Caroline Myrberg, N. W. (n.d.). Screen vs. paper: what is the difference for reading and
    learning? UKSG Insights.
    Kraft, A. (2015, december 14). Books vs. e-books: The science behind the best way to read. CBS
    News. Retrieved from CBS News Ltd: http://www.cbsnews.com//kindle-nook-e-reader-
    books-the-be/

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