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RECAP

Strategic Management Strategic Planning

1. Strategic Analysis Organizational Vision, Mission,

2. Strategic Decision-Making Goals and Objectives

3. Strategy Formulation

4. Strategy Implementation

5. Strategic Control
Challenges in the
External Environment

NOV. 16, 2017


PREPARED BY: TONI ROSE T. TAHIL, RN, CFMP, MBA
Objectives
After this discussion, the students will be able to:

Identify the roles of both internal and external


environment in crafting a strategic plan.

Appreciate the relationship of the business


environment towards the organizations management.
Organizational Intelligence

expertise, insight, and wisdom possessed

by an entity

serves a valuable guide to its journey to

becoming competitive
Environmental Scanning

Study and interpretation of the

forces existing in the external and

internal environments.
Strategic Information

Consists of facts and data used by

organizations to assist them in achieving

their vision, mission, and goals.


Strategic Information

Primary Data

Secondary Data
Modes of Environmental Scanning

1.) Undirected Viewing

2.) Conditioned Viewing

3.) Informal Search

4.) Formal Search


The SWOT
Matrix
Analysis
External Environment
PEST Analysis:

1.) Political Forces

2.) Economic Forces

3.) Social Forces

4.) Technological Force


Political Forces

Political Independence
Terrorism/ Suicide Bombings
Chemical and Nuclear Threats
Global Alliance
Economic Forces

Globalization Increasing Oil Prices

Competitors & Economic Trade


Suppliers Agreements

Fall of Financially Emerging Markets


Stable Organizations Rise of China
Social Forces

Changing Social Structure

Aging Population/Demand for Health


Services

Sophisticated Lifestyle of People

Cross-cultural Diversity
Technological Forces

Communication E-learning
Technology Digital Medicine
Computer-integrated E-security
Business
E-commerce
E-banking
Environmental Forces

Climate Change

Environmental Waste Management

Preservation of Rainforest and Marine Life


Challenges in the
Internal Environment
Internal Environment is the local Milieu,

the setting in which an organization locally

exist.
Government Customers
Culture Suppliers
Stakeholders Community
Competitors
Government: The Business Caretaker

Infrastructure

Creates an atmosphere of fair and robust


competition

Formulates business policies


Culture: A Communal Convergence
Hospitality Ningas Kugon, Maana, and

Bayanihan Filipino Time

Take care of their Crab Mentality & Bahal na

parents, old relatives, and Kanya-kanya


siblings Being Politically Involved
Pakikisama & utang na loob

Resiliency
Stakeholders: The Business
Investors
Lifeblood of the organization

Individuals who are willing to take risks

Initiate business operations and compete


among themselves
Competitors: The Business Threats

Competition is an economic scenario where

nations, communities, organization, companies,

and individuals offer and sell their products

and services.
Competitors: The Business Threats

Same Products Complementary

Similar Products Competitors

Substitute Products Collaborative


Competition
Different Products
Corrupted Competition
Same Products
[Direct Competitors]
Complementary
Competition
Who are your Competitors?

1.) Determining similarity in


Characteristics

2.) Studying consumers

3.) Researching company data

4.) Considering corporate success


Customers: The Business Challenge

Good Product/ Customer Customer


Service Satisfaction Approval

Quality Product/ Customer Customer


Service Delight Patronage

Quality Customer Customer


Relationship Intimacy Loyalty
Customer Relationship Management
(CRM)

Company

Customer
Relationship
Product Customers
Management
Suppliers: The Business Partners

1.) Responsible for the quality of the


products produced and the services rendered

2.) Affects continuity in operational


process
Community: The Business Concern

intermixture of peoples

Corporate Social Responsibility (CSR)


Porters Five Forces Model
Reminders:
Nov 20 (Monday)

Discussion for Chapters 4 & 5

Submission of Chapters 2 & 3 Chapter Tests


Nov 23 (Thursday)
Long Quiz (Chapters 1-5)
50 items (Identification, Multiple Choice, &
Enumeration)

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