Multi-Bank Debit/Credit Card

Instructor : Dr. Wasserman

Team member: Yanli Zhao

Bocheng Wang
Xiongfei Shu
 Team Introduction
Captain: Yanli Zhao
Members: Bocheng Wang, and Xiongfei Shu

Responsibility:
Leader: Schedule the meeting and coordinate project.
Each member is responsible for data collection, feature
analysis, discussion and documentation of the product.
 Project Schedule (Gantt Chart)

Phase 1: Information collection and product identification.

Phase 2: Voice of customer analysis
Phase 3: Concept design
Phase 4: Document and presentation preparation
 Project Background
Many debit
and credit
cards cause
fat wallet.

It costs time
for choosing
specific card
to swipe.
 Product Concept Design

Methods Used: Brainstorming, KJ Affinity Diagram.

 Product Definition

Swiping card interface options.

Customer definition: personal card users
 Feasibility Analysis

KJ
Affinity
Diagram
 Cost Analysis

Chart
for
cost
Design
 VOC Analysis

1. KANO
2. Survey Results

9 features in analysis
VOC continued
Quality
Function
Deployment

Priority Design Parameters with

the Rank should be concerned:
1st Fire-wall
2nd General client agreement between
different banks
3rd Support large count of computer client
4th 7×24 hours customer calling service
5th Individuation
 DFMEA Analysis

Design Failure Mode and Effects Analysis

 Questions?

Thank you!