09 Thursday,2009

“LET MY DREAMS COME TRUE”

SREELAL.P
PGDM’09
 OVERVIEW OF PHARMACEUTICAL INDUSTRY
 The Indian pharmaceutical industry is a success story
providing employment for millions and ensuring that essential
drugs at affordable prices are available to the vast population
of this sub-continent.

 It ranks 4th in the world, pertaining to the volume of sales.

 A highly organized sector - estimated to be of worth $ 4.5

billion, growing at about 8 to 9 % annually ($ 20 b in 2015).

 The pharmaceutical industry in India meets around 70% of the

country's demand & export is around 40%.
 About 250 large units & 8000 Small Scale Units.

 Indigenously Producing bulk drugs, pharmaceutical

formulations, chemicals, tablets, capsules, orals & injectibles.

 With the increase in the medical infrastructure, the health

services would be transformed and it would help the growth of
the Pharma industry further.

 The large concentration of multi national pharmaceutical

companies in India makes it easy to attract foreign direct
investments.
FUTURE PROSPECTS
 The Indian Government's policy of allowing 100 percent
foreign direct investment into the drugs and pharmaceutical
industries helps in the growth of contract research in the
country.

 More investment to be done in R & D.

 Indian companies such as Ranbaxy, Sun Pharma, and Dr.

Reddy's are increasingly focusing on tapping the U.S.
generic market.

 The Indian pharmaceutical industry started to utilize the

recent advancements in biotechnology and information
technology.
MY DREAM COMPANY- “BIOCON”
 Biocon was founded on November 29, 1978 as
a joint venture between an Ireland based
company & an Indian entrepreneur, Kiran
Mazumdar Shaw.

 Mrs. Shaw is the Chairman & Managing

Director.

  she is the First generation entrepreneur

with more than 29 years experience in
biotechnology and industrial enzymes.

  she was honored with Padmabhushan for her

pioneering efforts in Biotechnology, 2005.
 Biocon has been included in the
prestigious 'Best Under A Billion' listing by
Forbes.

 The products & services provided by

Biocon are as follows:
Biopharmaceuticals, Enzymes, Custom
Research, Clinical Research.

 Share price in NSE & BSE is approximately

Rs 260.

 Biocon has established 2 subsidiaries:

Syngene(1994), Clinigene(2000)
 WHY BIOCON ???
 Biocon is India's first and one of the
most reputed biotech company.

 To be a part of the Biotech Queen’s

team, who took initiative to start such
a company when BT was not at all
introduced in India.

 Make contribution towards the well

being of mankind through a job that
also gives satisfaction.

 Face challenges
 MY JOB AT BIOCON
 First of all I believe, entering into Biocon is not an
easy thing I have to put maximum effort for that.
 As a Post Graduate in Management it will be possible
for me to enter as a part of Marketing division of
Biocon.
 Market Survey, Market Research & Development for
products in Domestic as well as on International
Level.
 New product development.
 Managing International and Domestic business.
 Product Registration and approval of products in
various countries.
 ‘Management Information System’ management.
 BIBLIOGRAPHY

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