Distribution Issue in SCM

Domestic and International Logistics

CRM
Global Location Decisions
Parties Involved
- Consignor and Consignee.
- Freight Forwarder/Broker.
- Carrier.
- Customs(international)
Issue regarding Domestic and International Logistics
- Taxes (HS code)
- Incoterm
 Customer Relationship Management (CRM)

Defined as :
Building and maintaining profitable long-term customer
relationships.
Issues and Challenges
 Key Tools of CRM

❏ Segmenting customers ❏ Segmenting customers

❏ Predicting customer ❏ Predicting customer
behaviours & personalizing behaviours & personalizing
customer communications. customer communications.
 Importance of CRM

❖ Reduced costs
❖ Promotes flow of Internal Processes
❖ Time and effort saving
❖ Optimizes sales
 Global Location Decisions

Needs to decide for location :

●Marketing strategy
●Growth of the company
●Continuations of resources
 General Factors/Issues affecting location decisions

● Infrastructure
● Low crime
● Recreational amenities
● Tax structure
● Weather
● workforce
Why location matters?

1. Choice of location directly effect

on operational costs
2. Affects the ability to generate
sales and deliver customer
service
Company must look upon ...

Supply factors which mainly concerned with the Demand factors which may affect
operational costs of the location:
customer service and revenues:
-Labour costs
-Land and building costs
-Energy costs
Customer convenience
-Transport costs
-Community costs Labour skills
Site suitability
Image
Expansion potential
CONCLUSION