Fundamentals of Intellectual

Property
Dr. Kalyan C. Kankanala
CKO, Brain League IP Services
kalyan@brainleague.com
www.brainleague.com
www.indianipinfo.blogspot.com
Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.
 Highest value
• Land
• Building
• Gold
• Stocks
• Ideas

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.

 Introduction
• Meaning
• Nature and Scope
• Differences

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.

 Species of IP Biodiversity
Patents

Integrated
Copyrights Circuits

Trademarks Traditional
Knowledge
Trade Plant
Industrial Geographical
Secrets Varieties
Designs Indications

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.

 Patents
• Subject Matter - Inventions
• Term - 20 years
Requirements
• New
• Useful
• Non obvious
Rights - Use, Make, Sell, Offer for sale and
Import
Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.
 Copyrights
• Idea/Expression Dichotomy
• Tangible Form
• Originality and Modicum of creativity
• Subject matter - Literary, Dramatic, Artistic,
Musical, Cinematographic, Photographic and
Sound Recording works.

• Term - Life plus 60 years

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.
 Rights
• Reproduction
• Adaptation
• Distribution
• Derivative work
• Public performance
• Display.

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.

 Brand Value
• Google - 114, 260
• IBM - 86, 383
• Apple - 83, 153
• Microsoft - 75, 344
• Coca cola - 67, 983

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.

 Trademarks
• Subject matter - Representation
• Term - Unlimited

Requirements
• Distinctive
• Deceptive

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited – 2006.

 Protection Ladder
• Fanciful
• Arbitrary
• Suggestive
• Descriptive
• Generic

• Domain names
Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited
 Industrial Designs
• Appearance
• New, Original and Ornamental
• Term: 5 years renewable twice

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited

 Trade Secrets
• Any information
• Perpetual Term
• Requirements
Economic Value
Not known to public
Reasonable measures

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.

 Integrated Circuits
• Subject matter - Semiconductors, Layout
Designs, Topographies of Electronic
Circuits.
• Term - 10 years
• Requirements
Original
Distinct
Not Commercialized
Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited – 2006.
 Geographical Indications
• Geographical origin
• Identify to a place
• Quality, Reputation or Other
Characteristics.
• Term: Unlimited

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited

 Others
Traditional Knowledge
– Meaning
– Mechanism
Biodiversity
– Diversity of biological Resources

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.

 Are we violating any IP rights?
• Are there any IP rights in the song?
• If yes, Am I violating those rights?

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited

 Protection
• Search
• Filing
• Prosecution
• Grant/Registration
• Maintenance
• Portfolio Management

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.

 Management
• Portfolio Management
• Enforcement
• Commercialization and Licensing
• Valuation
• Strategy

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited – 2006.

 Any
Questions, Comments or
Observations?
Contact
Dr. Kalyan K.
kalyan@brainleague.com
www.indianipinfo.blogspot.com

Tuesday, December 7, 2021 © - Brain League IP Services Pvt. Limited.