TOURISM

INDUSTRY
TOURISM IN INDIA

Submitted to: Submitted by:

Dr. Navdeep Kaur Manish Jain
UBS, Chandigarh MBA-IB
Forms of Tourism
 DOMESTIC TOURISM:-

Domestic tourism is tourism involving residents of one country travelling only within that
country.

 INBOUND TOURISM:-

Incoming tourism is also known as inbound tourism. Incoming tourism means travelers
arriving in different countries from their own.

 OUTBOND TOURISM:-

Outbound tourism refers to residents to travel outside their home country.

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 Tourism Industry in India
• Tourism in India is economically important and is growing rapidly. The World Travel & Tourism
Council calculated that tourism generated ₹15.24 lakh crore (US$220 billion) or 9.4% of the nation's GDP in
2017 and supported 41.622 million jobs, 8% of its total employment.

• The sector is predicted to grow at an annual rate of 6.9% to ₹32.05 lakh crore (US$470 billion) by 2028 (9.9% of
GDP). In October 2015, India's medical tourism sector was estimated to be worth US$3 billion. It is projected to
grow to $7–8 billion by 2020.In 2014, 184,298 foreign patients traveled to India to seek medical treatment.

• Over 10 million foreign tourists arrived in India in 2017 compared to 8.89 million in 2016, recording a growth of
15.6%. Domestic tourist visits to all states and Union Territories numbered 1,036.35 million in 2012, an increase
of 16.5% from 2011.

• In 2014, Tamil Nadu, Maharashtra and Uttar Pradesh were the most popular states for
tourists. Delhi, Mumbai, Chennai, Agra and Jaipur have been the five most visited cities of India by foreign
tourists during the year 2015. Worldwide, Delhi is ranked at 28 by the number of foreign tourist arrivals, while
Mumbai is ranked at 30, Chennai at 43, Agra at 45, Jaipur at 52 and Kolkata at 90.

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• The Travel and Tourism Competitiveness Report for the year 2017, ranked India 40th out of 136
countries overall. The report ranks the price competitiveness of India's tourism sector 10th out of
136 countries. It mentions that India has quite good air transport (ranked 32nd), particularly
given the country's stage of development, and reasonable ground transport infrastructure (ranked
29th). The country also scores high on natural and cultural resources (ranked 9th). Some other
aspects of its tourism infrastructure remain somewhat underdeveloped however. The nation has
very few hotel rooms per capita by international comparison and
low ATM penetration. The World Tourism Organization reported that India's receipts from
tourism during 2012 ranked 16th in the world, and 7th among Asian and Pacific countries.

• The Ministry of Tourism designs national policies for the development and promotion of tourism.
In the process, the Ministry consults and collaborates with other stakeholders in the sector
including various Central Ministries/agencies, state governments, Union Territories and the
representatives of the private sector. Concerted efforts are being made to promote new forms of
tourism such as rural, cruise, medical and eco-tourism.[ The Ministry maintains the Incredible
India campaign focused on promoting tourism.

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There are 37 World Heritage
Sites in India that are
recognized by the United
Nations Educational,
Scientific and Cultural
Organization (UNESCO) as
of August 2017.These are
places of importance
of cultural or natural
heritage as described in the
UNESCO World Heritage
Convention, established in
1972.

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STATISTICS:

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 Foreign Tourist Arrivals (FTAs):

• FTAs in March 2018 were 10.26 lakh as compared to 9.05 lakh in March 2017 registering a
growth of 13.4%.
• FTAs during the period January-March 2018 were 31.27 lakh as compared to 28.45 lakh in
January-March 2017 registering a growth of 9.9%.

• The percentage share of Foreign Tourist Arrivals in India during March 2018 among the top 15
source countries was highest from Bangladesh (19.59%) followed by UK (11.56%), USA
(10.79%), Russian Federation (3.89%), Sri Lanka (3.72%), Malaysia (3.36%), Canada (3.35%),
Germany (3.19%), China (2.67%), Australia (2.62%), France (2.58%), Japan (2.11%), Thailand
(2.00%), Singapore (1.64%) and Afghanistan (1.60%).

• The percentage share of Foreign Tourist Arrivals in India during March 2018 among the top 15
ports was highest at Delhi Airport (30.68%) followed by Mumbai Airport (14.31%), Haridaspur
Land Check Post (9.12%), Chennai Airport (6.53%), Goa Airport (4.87%), Bengaluru Airport
(4.73%), Kolkata Airport (4.66%), Cochin Airport (3.29%), Sonauli Airport
(2.45%), Hyderabad Airport (2.39%), Gede Rail Land Check Post (2.20%), Amritsar Airport
(1.65%), Ghojadanga Land Check Post (1.40%) Ahmedabad Airport (1.37%), and Trivandrum
Airport (1.21%).
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E-VISA

A valid passport and visa are required for travel to India. The Indian government now offers two
options for travelers: a traditional visa and an e-Visa which is issued electronically.

In November 2014, the Government of India introduced an online tourist Visa (e-Visa) for 43
countries. This was done to promote travel to India as travelers no longer had to visit the
embassy to get their visa for India. In 2015, India rolled out the e-Visa program to other major
countries in the world. In April 2017, India retooled its e-visa program, introducing visa
subcategories for tourists, business travelers and medical visits.

At present, travelers from more than 160 countries can apply for a tourist e-Visa, business e-Visa
or medical e-Visas, depending on the purpose of their visit to India. Travelers who use the e-visa
program apply and pay a fee online and receive their electronic visa online before traveling to
India. The process is very simple.

The e-Visa is an official document permitting entry into and travel within India. Applicants will
receive their visas via email, after filling the application form with the necessary information and
once the online payment by a credit card is completed.
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• During the month of March, 2018 a total of 2.46 lakh tourist arrived on e-Tourist Visa as
compared to 1.46 lakh during the month of March, 2017 registering a growth of 68.8%.
• During January-March 2018, a total of 7.62 lakh tourists arrived on e-Tourist Visa as
compared to 4.67 lakh during January-March 2017, registering a growth of 63.0%
• The percentage shares of top 15 source countries availing e-Tourist Visa facilities during
March, 2018 were highest from UK (19.6%) followed by USA (9.8%), Russian
Federation (6.0%), France (5.5%), China (5.3%), Germany (5.3%), Canada (4.8%),
Australia (3.3%), Thailand (2.8%), Italy (2.2%), Malaysia (1.9%), Spain (1.9%) Oman
(1.9%), Republic of Korea (1.9%) and Singapore (1.9%).
• The percentage shares of top 15 ports in tourist arrivals on e-Tourist Visa during March
2018 were highest from New Delhi Airport (46.0%), Mumbai Airport (16.8%), Dabolim
(Goa) Airport (9.5%), Chennai Airport (5.8%), Bengaluru Airport (5.2%), Kochi Airport
(3.1%), Kolkata Airport (2.7%), Hyderabad Airport (2.0%), Amritsar Airport (1.9%),
Trivandrum Airport (1.2%), Ahmedabad Airport (1.0%), Jaipur Airport (0.9%), Gaya
Airport (0.7%), Mumbai Seaport (0.6%) and Tirchy Airport (0.6%)

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Percentage share of top 10 states

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ECONOMIC CONTRIBUTION OF TOURISM

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GOVERNMENT INITIATIVES
• Creation of world class tourism related infrastructure: Swadesh Darshan scheme was
launched by the Ministry of Tourism for the development of theme based tourist circuits to cater
to both mass and niche tourism. Under this scheme that aims to develop world class
infrastructure to promote cultural and heritage value of the country and enhance the tourist
attractiveness, 27 projects for Rs. 2261.50 crore have been sanctioned for 21 States and Union
Territories since its launch in January 2015.

• Growth in tourist footfalls: Foreign Tourist Arrivals (FTAs) during the period January- July,
2016 were 49.22 lakh with a growth of 10.0% over the same period in 2015. In January-July
2015, FTAs of 44.73 lakh were registered with a growth of 4.6% over the same period in
January- July, 2014. Foreign tourist visits (FTVs) to the States/UTs was 23.3 million in 2015, as
compared to 22.3 million in 2014, registering a growth of 4.4% over 2014.

• Ease of doing business: Ministry of Tourism has set up a Web-based Public Delivery System
for recognition of Travel Trade Service Providers and for classification of hotels in order to ease
the process of filing applications by Travel Trade Service Providers seeking recognition from
the Ministry. This is also to bring in transparency in granting the approvals. This online process
has also been integrated with payment gateway with effect from January 2016 15
• Introduction of a Mobile App: The Ministry of Tourism launched a mobile application called
Swachh Paryatan on February 22, 2016, which will let citizens report any hygiene issues at various
tourist destinations across the country.
• Multilingual Tourist Helpline: The Ministry of Tourism launched the 24×7 Toll Free MultiLingual
Tourist Helpline in 12 languages on February 8, 2016. It can be accessed on Toll Free Number
1800-11-1363 or short code 1363. The languages handled by the Tourist Helpline include ten
international languages besides English and Hindi, namely, Arabic, French, German, Italian,
Japanese, Korean, Chinese, Portuguese, Russian and Spanish.
• Skill development: In 2014, Tourism & Hospitality sustained a total of 36.7 million direct,
indirect, and induced jobs in India, which is more than the jobs created in banking, automotive
manufacturing, chemicals manufacturing, education, financial services, and mining sectors.
• Adarsh Smarak: ASI has identified 100 monuments to be developed as Model Monuments. These
monuments would be provided necessary tourist facilities including Wi-Fi, security, signage,
encroachment free area, interpretation centres showing short films about the importance of
monuments and signboards of Swachh Bharat Abhiyan. Some of the monuments included in
Adarsh Smarak scheme are Leh Palace (Leh), Humayun’s Tomb(New Delhi), Red Fort,(Delhi),
Shore Temple (Mahabalipuram), Elephanta Caves (Mumbai), Taj Mahal (Agra), Rani-ki-Vav

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(Gujarat) among others.