Business and

Executive Coaching &

Life Long Learning

Slavka Draskovic
03/24/2010 Belgrade
slavkadraskovic@poslovnovodjstvo.com
 The New Paradigm

THE LIFE LONG LEARNING (LLL)

 Lifelong Learning Culture
• Values of the culture are internalized and influence
behavior (may not be conscious); Also, values are
reflected in social norms about the way the people
relate; Cultural norms specify what is acceptable
leadership behavior.
• Leadership behavior is influenced by the national
culture, by the organizational culture, but also, by some
non cultural determinants like type and size of
organization, managerial position etc. Cultural and non
cultural determinants are not always congruent.
• Culture with strong values for learning will support
employee empowerment.
• The values and traditions in a national culture, as well
as in the organizational culture can change over time
 Career beginning

Middle management level

Top management
 Lifelong Learning
Leadership development
(1) Formal programs
(2) Development activities
(3) Learning from experience
(4) Self-development
 LLL Development programs and activities

1. Programs that last from several months to several

years – designed for individual organizations, or
diverse groups
2. 360 degrees feedback
3. Development Centers
4. Development Tasks
5. Rotating Jobs
6. Mentoring
7. Business Coaching
8. Personal Development Programs
LLL Culture Development & Business and Executive
Coaching

• Industry of the Business Coaching is

underdeveloped in Western Balkan.
• It is just emerging in Serbia
• The first generation of the business coaches
has not been in the school yet
• The industry can start to develop through
the LLL system
 Another Paradigm

Leadership Development
through the Business and
Executive Coaching
 Why is the coaching industry development
important?

• New industry
• New jobs
• Other industry development through the human
capital development
• Leadership development
• Individual development
• Professional reorientation
• The largest turnover of funds in the world, (5
billion $ per year)!
• The fastest growth rate ( 18% in the world,
25% in USA)
• 88% companies in Great Britain
• Over 70% of Australian companies

• National Strategy for professional

development in schools in the UK
• The Netherlands has introduced the practice
of Business leadership in schools
What is Business Coaching?
• The work of a person or a group of people with a
coach, to achieve their business wishes,
opportunities and objectives.

• Art to support the action, learning and development

of a person.
WHY?
• The new paradigm of learning that

lasts during the entire life

• Changes

• Work results
• Organizations development through
management (people are important)
 Length of Business and
Executive Coaching training
Studies of Fortune 1000 Executives and Senior
Managers who engaged in coaching for 6 to 12
months show that they got six times their
return on investment.
They reported they were able to boost job
performance significantly, through higher
productivity, sales, or profits. They reported
better relationships with direct reports (77
percent), bosses (71 percent), peers (63
percent), and customers (37 percent), and cited
a marked increase in job satisfaction (61
percent) and "organizational commitment" (44
percent), meaning they are less likely to quit
than they were before.
 When is the time for hiring a coach?
• Can you see a gap between how you want to lead and
how you lead now?
• Are you experiencing challenges with a diversity?
• Do you have clear professional or business goals?
• Are you committed to developing yourself?
• Are you about to make a critical decision that will
impact your life or career?
• Are you committed to doing the work?
• Will you invest time and resources in coaching for your
success?
People hire a coach when they are making a
career transition, starting a new business,
feeling dissatisfied, re-evaluating life choices,
or simply looking personal and professional
breakthroughs
 Poslovno vođstvo – Business & Executive Coaching

• «Who exactly seeks out a coach?...winner

who want more out of life» (Chicago Tribune
2009. )
• 80% of companies in US use Executive
Coaches to enhance the performance of their
executives and managers.
Poslovno vođstvo – Business & Executive Coaching
The number of competent Business and Executive
coaches is small
In Serbia several organizations work but the coaches are
still coming from the outside in most cases
Poslovno vodjstvo works with the business &
political leaders and new professionals to
develop plans and strategies for their growth
to success in safe environment, and by
synergy of those golas with the golas of the
company, political party & community which
are also going to benefit from their success
 .

Slavka Draskovic
slavkadraskovic@poslovnovodjstvo.com
www.poslovnovodjstvo.com March 24th, 2010.