AJ

AJ
Rental Cars

Rental Cars 🚘
Sharing is caring!💰

AHMED ALJASIR
AJ Rental Cars Overview

AJ app is developing a mobile service based on sharing your car

with others. In order to help someone who owns a car to make
some money back on that car loser. Also, people who are looking
for a luxury car with reasonable price.

Basically, its Airbnb for sharing cars !

Mission

Our Mission provides a global renting

service platform where practically
anyone can rent a car or share their own
anytime and any type of cars on AJ- App.
The Problem
• High demand for luxury cars and people are not able to rent it because of their high cost.

• People have multiple cars that underutilized.

• People want extra income to increase their income.

The Opportunity as an entrepreneur

The concept of sharing economy introduced in Saudi Arabia is a golden opportunity.
The Market Opportunity
• Saudi Arabia Car Rental and Vehicle Leasing Market is Expected to
Reach to USD 745 million by 2020: Ken Research

• In Saudi Arabia, the number of cars is very high

• A new analysis by Frost & Sullivan, a US marketing research firm, indicated that the number of cars

in the GCC countries will increase annually by 7.4% to 2020 by 19.1% Millions from 14.35
millions in 2015.
The number of vehicles in Saudi Arabia was 18 millions vehicles .2017
The number of customers in Riyadh & Jeddah is 9 million
Sharing Economy has became in Saudi
Arabia
Saudi embrace of ride-hailing apps drives economic, social change.

Saudi Arabia is the largest economy in the Arab

world, with a population of well over 27 million, the
12th largest land area in the world, and no public
transport infrastructure aside from limited train
services between major cities.

Some apps that related to sharing economy in Saudi Arabia

The Solution
We are offering platform mobile app that can
solve a problem for two market segmentations,
car owner, and renter.
The
Customer Car Owners
Who have multiples cars.

Customers
People who want a luxury car with low price.
 The
Competition
• Cars rentals industry AJ Rental Cars
Cars rentals
industry
Price of luxury
Low High
car

Diversification ✅ ❌

Flexible of time
✅ ❌
Pick up/Drop off

Economy sharing ✅ ❌
The
Competition
 The
Competition
AJ Rental Cars 🚘
Sharing is caring!💰

 Modern Application
-One Stop online Platform.
-Lower cost by matching through technology.
 Safety & Security
-App Technology.
-Background Checks both parties.
-Licensing Check.
Removed $$$ Startup cost.
Increase supply & Quality.
Constant feedback & Evaluation service for both
Renter and consumers.
 The first app provide this service in the middle east
and Saudi Arabia.
 Provide various types of cars.
 Affordable Price.
 Availability Locations.
 Flexible time: pick up/ drop off.
 The possibility of investing your car by renting it
through the application.
Product Roadmap

Marketing Research & Development

ALPHA

Find Idea Feature Analysis

From customer MPV ( renting 20 cars from
my list of friends through the
site.

Picking a city
Riyadh and Law and legal papers Advertising and marketing
BETA

Jeddah

Contract with insurance

Improving the website and app service
companies
FUTURE

All cities in Saudi Arabia Dubai Kuwait

May June July Aug Sept Oct NOV DEC

Product Roadmap How to works ?
The Business Model
The Cost of Application :
Apps built by smaller shops, possibly with only
2-3 people, likely cost anywhere
between $50,000 to $150,000
The profit for car owner
!
According to the Similar app” TURO
”, the income with this type of
service is $720 a month.
Its depend on the area and type of
car and the time.( weekend,
holidays, and events).
The cost of renting a car will start
$25- $500.
Customer Acquisition Plan
Growth Drives
Acquisition App store optimization, Ratings &
Reviews, Paid advertising , Digital/
traditional Marketing.
Customer on- boarding, one step
Activation Registration with Email or Facebook. per session , one- day retention
Proactive communication, loyalty
Retention Campaigns, push Notification, Re-
engagement Ads for AJ app
Rating prompts, one-click sharing
Social/contact list integration,
Referral incentivized sharing.
Sales& promotions, Downloadable,
Booking, renting.
Revenue
Metrics
Downloads, Installs, App store
Product page visits. Sits Visits , Top-
of mind or aided Awareness
Registrations session length, screen
Day retention monthly active users,
session frequency
Referrals, App store Ratings&
Reviews ,Social Buzz.
Average revenue from customer.
Average revenue from renter
How many transactions and the fees
we earned.
Financial analysis
How did we earn?

Car owners
AJ rental cars
65% of revenues
35% of revenues
Customer LTV and Unit Economics

Key 1 Lux Key 2 ECO

The price of Rent 50 25
The number of cars for 1st a year 689 cars 1571 cars 2260
% 30% 70%
Revenues form per car a year 32.6
Assume the car renting 7 days a month 228.35177
The car owners share ( per single car) 21.2 148.42865
AJ rental cars share( per single car) 11.42 79.9231195
The revenue per car 7 days rented
Value of Lifetime EBIT 1141.75885
Assuming the car owner exit after 5 month 1141.75885
Financial analysis
Break Even Analysis
Our
Team
Our Team
Co-Founder Co-Founder
The Visionary Business Person Developer
Ahmed Aljasir Yasser Alanazi Malik Alasmari
Software Eng.

Customer Marketer Customer

Acquisition Mohammed Services Officer
Officer Marketing student Sarah
Ali
Our
Advisors
Our Advisors

OLAYAN SULIEMAN
2nd degree connection2nd
CEO, Al-Olayan Company I Investment I Business
Partnering | SME Business Advisor |
Entrepreneurship Mentor
Al-Olayan Company King Saud University
Our Advisors

Rakan AL Eidi
2nd degree connection
2nd Entrepreneurship & Startups
Oqal

The University of Queensland

Saudi Arabia

500+ 500+ connections

Our Advisors

KHALAF ALHAFI
2nd degree connection2nd
CFO, Financial Advisor/Consultant,
Entrepreneur, Start-up Advisor, Fund/Wealth
Manager
Funding Request💰

The Centennial fund with the support of Saudi businessmen,

is aiming at helping Saudi youth (males and females) who are trying to achieve
autonomy and establish their own businesses to be a source of livelihood for them .
And so , instead of searching for a job, they become entrepreneurs providing career
opportunities.

https://eservices.tcf.org.sa/english/pages/default.aspx?r=1
 💰
Sources and Uses of Fund

The Fund provides partial or complete funding in the form of interest-free

loan "Al-qard Al hasan " , and the value of the loan ranges between
50,000 to 5 million Saudi riyals (50,000-5,000,000 SAR)
according to the terms of the financing entity.

from $100K- $1M

Thank You.
References

https://www.wamda.com/2013/01/could-a-sharing-economy-transform-saudi-arabia

http://www.aleqt.com/2014/10/22/article_898128.html

https://www.census.gov/popclock/world/sa

http://www.6wresearch.com/market-reports/saudi-arabia-power-rental-market-2015-2021-summary-
toc-industry-analysis.html