Professional Documents
Culture Documents
Lecture 4-Rural Marketing Research, Rural Marketing Strategies
Lecture 4-Rural Marketing Research, Rural Marketing Strategies
Lecture 4-Rural Marketing Research, Rural Marketing Strategies
ï Feasibility
ï Do not use complex rating scales instead use faces for rating,
wheel with different colours
ï STD booth
ï Tea stall
ï Playground
ï Chaupal
ï Haat