Blind alley of a ceo

Ques1- Critically discuss the role of this ceo as a leader in relation to the
leadership quality prescribed in tqm practice for performance excellence?

Leadership is typically defined by the traits, qualities and behaviors of a

leader. What traits reflect quality leadership and which leadership theories
are most closely aligned to it. “Both leadership theories and TQM have had
as primary objectives the enhanced performance of organizations and
increased job satisfaction for employees.” The key differences in
leadership between TQM and traditional organizations are as follows:
• Strategic leadership is more important in TQM organizations because TQM
is more likely to emphasize that internal systems be aligned with external
environments
• Visionary leadership because the success of TQM depends on employees
sharing a common vision or goal
• Designing reward systems for all stakeholders to foster creativity and
innovation
• Empowerment and teamwork, timely responses to customer concerns by
having all employees take a leadership role as well as share information and
expertise.
 Ques 2-what should have been the role of managers in solving the
quality problems under such circumstances ?

• Define the problem

• Look at the potential causes for the problem
• Identifies alternatives for approaches to resolve the problem
• Select an approach to resolve the problem
• Plan the implementation of the best alternative
• Monitor implementation of the plan
• Verify if the problem is resolved or not
Ques -3 critically analyse the management style of this company in relation to a
tqm principles and practice.?
 Ques 4-describe a quality planning tool that could have been gainfull
employed for development of a new product for this industry ?

• The use of cost-benefit analysis  will highlight the costs associated with
introducing new processes and will also indicate where savings can be
made. Improved quality will mean less customer returns or complaints.
• Benchmarking can use previous similar projects as an indicator of potential
problem areas, providing possible inspiration for improvement.
• Use statistical analysis (for example, DOE - Design of Experiments) to
identify areas that may impact on process deliverables. During sample
production, statistical analysis can identify areas where actual production is
less than that expected from timing analysis. The causes can be many, from
equipment or workspace layout issues to lazy workers. Indentifying the
areas in advance allows improvements to be made in advance of full
production.
• How much will quality improvement cost, and also what are the savings
involved?
Ques 5--In view of loyal customer groups and initial brand image,what could be
your model of business in terms of tqm principles for customer satisfaction ?

• All businesses have many types of customer. A customer can be

someone "internal" to the business (e.g. a production employee
working at the end of the production line is the "customer" of the
employees involved earlier in the production process).
• A customer can also be "external to the business. This is the kind of
customer you will be familiar with. When you fly with an airline you
are their customer. When Tesco's buys products from food
manufacturers, it is a customer.
• TQM recognises that all businesses require "processes" that enable
customer requirements to be met. TQM focuses on the ways in
which these processes can be managed - with two key objectives:
• 100% customer satisfaction
• Zero defects
 The main principles that
underlie TQM are summarised
below:

Prevention is better than cure. In the long run, it is cheaper to stop products
Prevention defects than trying to find them

Zero defects The ultimate aim is no (zero) defects - or exceptionally low defect levels if a
product or service is complicated

Getting things right first time Better not to produce at all than produce something defective

Quality involves everyone Quality is not just the concern of the production or operations department -
it involves everyone, including marketing, finance and human resources

Continuous improvement Businesses should always be looking for ways to improve processes to help
quality

Employee involvement Those involved in production and operations have a vital role to play in
spotting improvement opportunities for quality and in identifying quality
problems