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    ITC E-Choupal Group5

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    Aakrati Khandelwal
    This document outlines the benefits and challenges of e-Choupal, an initiative by ITC Limited that provides farmers access to computer terminals at village hubs. The key benefits are timely market information, payment on delivery, lower transportation and input costs, and reduced wastage. Challenges include power constraints, infrastructure issues, and illiteracy. The social impacts are lower product costs, better returns and education for farmers, and social stability. E-Choupal benefits ITC through lower input costs, better supply chain management, and access to new rural markets.

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    ITC E-Choupal Group5

    Uploaded by

    Aakrati Khandelwal
    6 views6 pages
    This document outlines the benefits and challenges of e-Choupal, an initiative by ITC Limited that provides farmers access to computer terminals at village hubs. The key benefits are timely market information, payment on delivery, lower transportation and input costs, and reduced wastage. Challenges include power constraints, infrastructure issues, and illiteracy. The social impacts are lower product costs, better returns and education for farmers, and social stability. E-Choupal benefits ITC through lower input costs, better supply chain management, and access to new rural markets.

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    Case study analysis

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    This document outlines the benefits and challenges of e-Choupal, an initiative by ITC Limited that provides farmers access to computer terminals at village hubs. The key benefits are timely market information, payment on delivery, lower transportation and input costs, and reduced wastage. Challenges include power constraints, infrastructure issues, and illiteracy. The social impacts are lower product costs, better returns and education for farmers, and social stability. E-Choupal benefits ITC through lower input costs, better supply chain management, and access to new rural markets.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    6 views6 pages

    ITC E-Choupal Group5

    Uploaded by

    Aakrati Khandelwal
    This document outlines the benefits and challenges of e-Choupal, an initiative by ITC Limited that provides farmers access to computer terminals at village hubs. The key benefits are timely market information, payment on delivery, lower transportation and input costs, and reduced wastage. Challenges include power constraints, infrastructure issues, and illiteracy. The social impacts are lower product costs, better returns and education for farmers, and social stability. E-Choupal benefits ITC through lower input costs, better supply chain management, and access to new rural markets.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    Download as pptx, pdf, or txt
    of 6

    Benefits of E-Choupal

    • On-time information
    • Payment on Delivery
    • Reimbursement of Transportation Cost
    • No Malpractices
    • Reduction in transportation cycle
    • Reduction in Wastage and Spillage
    • Lower Cost of Inputs for farmers as well as ITC
    • Supply Security
    Challenges
    • Power Constraints
    • Transportation
    • Telecom Infrastructure
    • Illiteracy
    • Social Norms
    • System Support
    • Intermediary Unrest
    Social Impact of E-choupal

    • Lower Cost of
    • Better Returns
    Products
    • Education
    •
    •
    Social Stability
    Check migration to
    Farmers • Social Security
    cities

    Society E-choupal ITC


    • Improved Productivity
    • Reduction in • Lower Cost of Inputs
    Disparity • Better Relations
    • Reduction in Government • Supply Security
    Hoarding and
    Blackmailing
    Synergies for ITC
    • Generation of goodwill and positive public opinion
    • Better Supply Chain for ITC’s Food and Agri Business
    • Costs, Quality and Traceability
    • Access to Undeserved Rural Markets
    • Through a virtuous cycle created by “Larger Incomes”, and founded on “Trust”, that is
    built.
    • New ITES business Opportunities
    • Health, Education Entertainment and E-governance
    The Future
    VPN providing SCM, ERP & CRM capability
    F M
    A E-choupal rural two way fulfilment capability A
    R A basis for strategic partnerships with other FMCG brand owners
    R
    M K
    E Expanded FMCG Distribution Capabilty E
    R T
    S Branded Lifestyle Education Matches
    S
    Foods Retailing Stationery Agarbattis
    Thank You!

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