Perception of Swachh

Bharat Abhiyaan

In Mumbai
Presented by:
Nuzhat Khan 58
Aaditi Deshpande 52
Ishrat Shaikh 64
Zoya Bangliwala 51
Rohini Kamble 70
Aaisha Khan 56
Introduction to Swachh Bharat Abhiyaan

 About Swachh Bharat Mission

 Why this project started?
 When it will be completed?
 Efforts by Government
 Implementation of Project
 Objective of Study

 Understanding the overview of the implication and impact of the

project on the minds of the common people
 Understanding whether the project has a significant impact on
cleanliness of the country
 Understanding the level of awareness of the project amongst common
public
 Establishing whether people actively and voluntarily participate in the
movement.
 Assessing whether the perception and approach of people regarding
the project differs due to a difference in age.
 Hypotheses

 Null hypothesis: The Perception of people of Mumbai regarding

the SBA differs due to difference in gender.

 Alternate hypothesis: The Perception of people of Mumbai

regarding the SBA does not differ due to difference in gender.
 Scope of Study

 The research was conducted in various parts of Mumbai

including central suburbs, western suburb and South Mumbai
to understand the perception of people from all parts of
Mumbai across both genders and varied age groups.
 RESEARCH METHODOLOGY

 Source of data:-
 Method:
 Sample size
 Sampling technique:
Statistical tools used for analyzing the
data:

 Percentage method
 Graphical Representation using Figures& Bar diagram
 Relationship Analysis using Chi square test and Mean analysis
using Independent T-Test.
Findings
In Your opinion, would the PM’s idea reap benefit for the
nation?

42

58

1 2
Do you do your part to make India Clean?

18

82

1 2
Do you encourage other individuals to pledge for a clean
India?

26

74

1 2
Have you volunteered any time to clean your area streets?

46

54

1 2
Do you feel that there is less littering on the road after SBA was
launched?

36

64

1 2
Do you believe that only building infrastructure like public toilets etc can
help achieve clean India?

32

68

1 2
Do you believe that only building infrastructure like public toilets etc can help
achieve clean India?

32

68

1 2
Are you aware that many corporates are taking interest in SBA for the
purpose of CSR?

50 50

1 2
In your perception will it change the outlook and habits of people as an
implication of SBA?

28

72

1 2
 How do you see SBA working in your City on a scale of 1-10?
 Average rating of 50 observations = 5.2
Data Analysis and Interpretation
Question Yes No
Are you aware of Swachh Bharat Abhiyaan? 47 3
Are you aware of the amount spent on the working of SBA?
40 10
Are you aware of the objective which is to achieve a clean India by 2019? 33 17
In Your opinion, would the PM’s idea reap benefit for the nation? 29 21
Do you do your part to make India Clean?
41 9
Do you encourage other individuals to pledge for a clean India? 37 13
Have you volunteered any time to clean your area streets?
27 23
Do you believe that only building infrastructure like public toilets etc. can help achieve clean India? 16 34
Do you feel that there is less littering on the road after SBA was launched?
18 32
Are you aware that many corporates are taking interest in SBA for the purpose of CSR?
25 25
How do you see SBA working in your city on a scale of 1- 10? (Average ) 5.20
In your perception will it change the outlook and habits of people as an implication of SBA?
36 14
 Conclusion
As per the statistical observations, we reject the null hypothesis
and accept the alternate hypothesis.
Thus the Perception of people of Mumbai regarding the SBA does
not differ due to difference in gender.
THANK YOU