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2015-16 DOMESTIC

MARKETING GOALS
 TO REACH NO.1 POSITION BY 2017-18

 25% GROWTH RATE YEAR ON YEAR.

 ADDING 50 NEW CUSTOMERS.

 ADHERE TO SERVICE RESPONSE TO CUSTOMER


WITHIN 24 HOURS IN ALL ASPECTS.

 CONTINUE TO MAINTAIN A STRONG HOLD ON


CUSTOMER BASE - 100% CUSTOMER RETENTION.

 ACCELERATE SALES OF NON-MOVING/SLOW MOVING


STOCKS .

 CLOSE NETWORKING WITH DEALERS TO IMPROVE


THEIR VOLUME OFF-TAKE.

 ENHANCE CONVERSION OF COMPETITORS’ DEALERS.

 IMPROVEMENTS IN PAYMENT CYCLE.


TARGET VS ACHIEVEMENT – HALF YEARLY
REVIEW - FY 2015-16
SALES COMPARISON - ANALYSIS
MONTH 2014-15 2015-16 GROWTH COMPARISON
APR 95 87 -8%
MAY 85 84 -1%
JUN 86 112 30%
JUL 87 101 16%
AUG 77 82 6%
SEP 101 109 8%
OCT 65
NOV 83
DEC 74
JAN 79
FEB 90
MAR 95
AVG 84.75 95.83 13%

NOTE
FINAL FIGURES FROM ACCOUNTS AWAITED FOR SEP'15
HALF YEARLY COMPARISON b/w FY 2014-15 VS 2015-16
MMN - TARGET VS ACHIEVEMENT – HALF
YEARLY REVIEW - FY 2015-16

Note: Inclusive of C & F sale.


PDK - TARGET VS ACHIEVEMENT – HALF YEARLY
REVIEW - FY 2015-16

Note: Inclusive of C & F sale.


TREND CHART – MMN
TREND CHART – PDK
TREND CHART – C & F
DOM - 2 QTR SALES ANALYSIS

JULY'15 AUG'15 SEP'15


PLANT
DOM C&F DOM C&F DOM C&F

MMN 37.12 4.71 35.07 3.32 47.73 5.91

PDK 51.73 7.6 36.88 6.23 50.49 4.47

TOTAL 88.85 12.31 71.95 9.55 98.22 10.38


GRAND
101 82 109
TOTAL

NOTE: INCLUDES GSA SALES


POB – TREND CHART
GODREJ – TREND CHART
VOLTAS – TREND CHART
DEALERS – TREND CHART
OE – TREND CHART
END USERS – TREND CHART
DEBTORS ANALYSIS

> 90 DAYS > 90 DEBTORS % IN OVERALL


SALES IN SALES VALUE IN DEBTORS TOTAL DEBTORS
MONTH DEBTORS IN IN DAYS VALUE OF
TONNAGE INR VALUE IN INR IN DAYS COVERS
INR COVERS DEBTORS

APR'15 87 116 357 92 55.17 2 15


MAY'15 84 115 375 98 64.27 2 17
JUNE'15 112 148 395 80 62.14 2 16
JULY'15 101 131 388 89 58.56 2 15
AUG'15 82 111 381 103 59.73 2 16
SEP'15 109 143 363 76 69.4 2 19

NOTE
FIG. IN LAKHS
DEBTORS INCLUDE C&F SALE
NEW CUSTOMERS ADDED

LIST OF NEW CUSTOMERS

1. Polisetty Somasundaram
2. Sathya cashew chemicals Pvt Ltd
3. Welspun Corp Ltd
4. Khanna Bildcon
5. The South India Paper Mills Ltd
6. BHEL
7. Khandhari Beverages

RETREIVED CUSTOMERS

1. Pepsi co - Mamandur
2. Maruthi Suzuki India Pvt Ltd

NO. OF NEW APR MAY JUNE JULY AUG SEP OCT NOV DEC JAN FEB MAR
CUSTOMERS 11 8 3 3 9 7
AGRO CANAVERALEJO
HIGHLIGHTS FOR THE MONTH SEP’2015

1. Achievement of 100 T in a month - once during FY 2014-15 and


thrice during HY 2015-16
2. POB peaked to 215 nos.
3. GSA Substitution – HY 2015-16 – 699 nos / 20T / 33L – Sep’15
alone 4.3T – Courtesy – Ms. Shivaranjani.
4. BHEL, Bhopal – Breakthrough – 104 nos / 4T / 5.11L
5. NALCO, Angul – 3 out of 4 tenders secured – 110 nos / 7T / 8.4L
6. 200/50-10 SM – Fitment OK – Trial order balance quantity to be
completed.
7. Welspun POB – 20x9x16 – Trial order 4 nos – available 2 nos
supplied – balance needs to be imported from LANKA – potential –
52 tyres per month.
8. JOST – 18x5x12 1/8 – sample assy – awaiting customer’s
approval.
9. Domestic dispatch on 30th Sep’15 – 11.6T – Courtesy – Ms.
Shivaranjani.
THANK YOU

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