Holland’s Occupational

Personality Type
BY
HAKESH (203518010)
R.ADITHYA (203518019)
THANIGAIVEL (203518025)
 Introduction
• John L. Holland - American psychologist and Researcher
• Ph.D. in Psychology, University of Minnesota (1952)
• Professor of Sociology at Johns Hopkins University
• He was the creator of the career development model, Holland Occupational
Themes, commonly known as the Holland Codes
 Birds of a Feather, Flock Together

• From a job personality standpoint, the idea is that “birds of a feather, flock
together,” and that people with the same personality type
- Tend to enjoy working with each other
- Tend to create a work environment that rewards thinking

• For example, Artistic people enjoy working with other Artistic people.
 Understanding of Holland’s theory
• The descriptions of Holland’s personality types refer to idealized or pure
types.
• Holland’s personality types are visually represented by a hexagonal model.
The types closest to each other on the hexagon have the most characteristics
in common.
• Those types that are furthest apart, i.e., opposites on the hexagon, have the
least in common.
 Realistic (Do’er)
• Prefers physical activities that require
skill, strength, and coordination.
• Traits include genuine, stable,
conforming, and practical.
• Example professions include
architect, farmer, and engineer.
 Investigative (Thinker)
• Prefers working with theory and
information, thinking, organizing,
and understanding.
• Traits include: analytical, curious,
and independent.
• Example professions include
lawyer, mathematician, and
professor.
 Artistic (Creator)
• Prefers creative, original, and
unsystematic activities that allow
creative expression.
• Traits include: imaginative,
disorderly, idealistic, emotional, and
impractical.
• Example professions include: artist,
musician, and writer.
 Social (Helper)
• Prefers activities that involve
helping, healing, or developing
others.
• Traits include cooperative, friendly,
sociable, and understanding.
• Example professions include
counselor, doctor, and teacher.
 Enterprising (Persuader)
• Prefers competitive environments,
leadership, influence, selling, and
status.
• Traits include ambitious, domineering,
energetic, and self-confident.
• Example professions include
Management, Marketing, and Sales
Person.
 Conventional (Organizer)
• Prefers precise, rule-regulated,
orderly, and unambiguous activities.
• Traits include conforming, efficient,
practical, unimaginative, and
inflexible.
• Example professions include
accountant, clerk and editor.
 Compatibility of Job Personality Type with Work Environments

Most Compatible Compatible Least Compatible

Personality Type
Work Environments Work Environments Work Environments

•Investigative
Realistic Realistic Social
•Conventional
•Realistic
Investigative Investigative Enterprising
•Artistic
•Investigative
Artistic Artistic Conventional
•Social
•Artistic
Social Social Realistic
•Enterprising
•Social
Enterprising Enterprising Investigative
•Conventional
•Enterprising
Conventional Conventional Artistic
•Realistic
 Holland Code (RIASEC) Test
Procedure:
• The test consists of 48 tasks that you will have to rate by how much you
would enjoy performing each on a scale of (1) dislike (2) slightly dislike (3)
neither like not dislike (4) slightly enjoy (5) enjoy.
• The test will take most five to ten minutes to complete.
 Holland Code (RIASEC) Test
Participation:
• Your use of this assessment should be for educational purposes (learning
about Holland's theory).
• It should not be used as psychological advice and is not a replacement for a
counsellor. Additionally, your answers may be anonymously stored and used
for research.
 Sample Test report

• Holland Code (RIASEC) Test