Shan Ghee operates in Lahore catering to hotels and restaurants by offering quality ghee and oil products at reasonable prices with no direct competitors. It has an efficient supply chain design with production facilities located in Kot Lakhpat and distributors supplying products. Shan Ghee has the latest machinery and production capacity to meet customer demands and provides a good response time along with maintaining relationships with distributors.
Shan Ghee operates in Lahore catering to hotels and restaurants by offering quality ghee and oil products at reasonable prices with no direct competitors. It has an efficient supply chain design with production facilities located in Kot Lakhpat and distributors supplying products. Shan Ghee has the latest machinery and production capacity to meet customer demands and provides a good response time along with maintaining relationships with distributors.
Shan Ghee operates in Lahore catering to hotels and restaurants by offering quality ghee and oil products at reasonable prices with no direct competitors. It has an efficient supply chain design with production facilities located in Kot Lakhpat and distributors supplying products. Shan Ghee has the latest machinery and production capacity to meet customer demands and provides a good response time along with maintaining relationships with distributors.
and services • Shan Ghee has set a reasonable price and quality • Adds value to product • operates at commercial level to hotels and restaurants • No direct competitors in Lahore • Gains competitive advantage • Shan Ghee remains efficient in Quality and Price Shan Ghee Supply Chain Design • Involves decision about structure of supply chain. • Processes involved such as inventory,facilities,information system and transportation • Shan Ghee located in Kot Lakhpat and distributors supplying product. • Very efficient Supply Chain Design. Shan Ghee Strategic fit Quantity of product needed each lot: • Shan Ghee has latest machinery to meet demands of customers • Total installed capacity 150M tons per day • Shan Ghee Production unit is 100M tons per day
Response time needed each a lot:
• Shan Ghee has good relationships with distributors • Extra percent added to battle shortage and fulfill demands • Good response time • Shan Ghee sends trucks to distributors incase they don’t have transport. • Product available when needed by customers Variety of products needed: • Shan Ghee offers single type of ghee and oil to customers in different sizes • Customers can choose which would suit their requirements • Usage rate fulfilled
Service level required:
• No service level from customers as they would buy from retailers • Retailers and Distributors are direct customers who expect quantity • Get the product on right time • Shan Ghee has good relationships with direct customers Price of product: • Shan Ghee has reasonable prices that can target middle class and lower middle class Implied Demand Uncertainity: • It is always required when needed due to good relationship; they can provide oil and ghee when required
Seven Essentials of Supplier Quality Management A Concise Guide: A systematic approach in managing supplier towards delivering zero-defect material consistently