Psychology of Colours

Red
Red has a meaning associated with intense, excitement, passion,
danger, energy, action, adrenaline, and fireworks. The colour red is
believed to be the most appealing colour. Red is a perfect colour for
marketing a brand because red is eye-catching and it will leave a
remark on one’s memory. That’s why many iconic brands are red.
During Chinese New Year, the colour red is found everywhere as the
Chinese believe that it brings good luck and fortune. Red is also an
international colour for the stop. In dress, red is chosen if the wearer
wants to attract the attention of the people around him.