HULT Prize Challenge 2019

K.J. Somaiya Institute of

management studies and research
Whose problems are we addressing?

Millions of People who are disconnected from meaningful work

Problems faced by the Youth
• Lack of Skills
• Lack of Mobility / Geographic Inequalities / Cost of Real Estate
in Cities
• Poor Public Policy
• Macro Disruptions
• Technological Disruption
• Lack of Confidence
• Cronyism, Favoritism, and Corruption
 Additionally..

Lack of awareness of eligibility for compensation schemes

Lack of identification documents to establish eligibility
Lack of awareness of market trends
Administrative delays in processing
*Assuming 2 hypothetical villages of 5000 each Business Plan
Business Plan
Business Plan
CUSTOMER SEGMENTS KEY ACTIVITITES OFFER PARTNER NETWORKS

Housing society Identification Consumers Government

 Sealine Coop housing  Skills  Indoor plantation  Ministry of commerce
society  Product and Industry
 Buena Vista housing  Ministry of labor and
society Design employment
 Daffodils Coop housing  Production process
society limited  Training program Operations
 Cooperative  Seeds and other
Interior designers materials suppliers
 ZZ Design house Implementation
 Designers institute  Financing
 Live space  Management for initial
2-3 years
Operations
 Distribution
 Marketing
COST STRUCTURE REVENUE STREAMS
 Database collection  Plantation in homes
 Training
 Plants purchase
 Distribution
 Marketing

Business Model
Pricing Strategy
Joblessness eliminated- additional earning members in a family
Green environment
Healthy lives of people breathing fresh air inside their homes

Social Impact
Presented by:
Dibyesh Das
Pankhury Gupta
Prachi Jain
Sushant Kaul

Thank You