About Aviva

• It is a British multinational company headquartered in London.

• It has around 31 million customers across 16 countries.
• In the UK Aviva is the largest general insurer and a leading life and
pensions provider.
• Aviva has focus on five markets in Europe and in Asia.
• In Asia ,the company is focused on the growth markets of China and
south east Asia.
• India being one of the country.
• It is a financial service industry.
• The Aviva name was adopted in July 2002.

• Th Chairman was John McFarlane.

• The Chief executive officer was Mark Wilson.

History
• The name of company upon its formation in May 2000 was CGNU plc.
• In April 2002 the company’s shareholders voted to change the
company name to “Aviva plc”.
• In April 2008 Aviva announced that it would adopt the “Aviva” name
as its world wide consumer – facing brand.
Aviva India
• Aviva India is a joint venture between Dabur and Aviva Group.
• Vision – “To be amongst India’s leading life insures with a quality
business model, focused to sustainable growth”.
• A robust product portfolio .
• 134 branches .
• 1000 towns and city.
• Operate in partnership with the Dabur Group through 26% interest in
Aviva Life Insurance Company India Ltd.
Independent Director

Dr Ajay Dua
History of Market Competition
• 2000 – LIC’s monopoly over life assurance in india comes to an end.
• 2002- Aviva enters the Indian Market in a joint venture with Dabur
India .
• 2003 – Aviva India signs its first bancassurance agreement .
• 2004 – Aviva India sales its one millionth policy.
• 2007 – Sachin signed a Brand Ambassador.
Aviva policy
 Factors affecting results of
operations
The financial results of AVIVA are affected, by a
number of external factors
• Demographic trends
•General economic and market conditions
• Government policy and legislation
•Exchange rate fluctuations.
CONCLUSIONS

• “Employees are nit working with AVIVA, are living in AVIVA”