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Hangar Shoes: Give Movement To Your Feet
Hangar Shoes: Give Movement To Your Feet
The brand has a wide variety of footwear: ranging from the shoes of brands already
recognized for their quality, as well as a brand that is up to not only in terms of durability but in
terms of avant-garde fashion that makes its product is taken into account by each of the
sectors of society. Likewise, Hangar shoes, has opted to diversify its supply of items, introducing
belts, wallets, handbags and other products, which match very well with our main product.
For the identification of our brand, we have considered themes and colors
that are easy to associate and remember by the buyer. The name of our
brand represented by the letter H in cold and powerful tones highlights our
goal, which is to impact and endure in the history of our loyal customers.
In the department of La Guajira the footwear segment is quite developed in the municipality of
Maicao, as this is a historically commercial territory that shares a border with the neighboring country of
Venezuela. The shoe brand Hangar Shoes, seeing the potential that at that time showed this segment,
decided to launch its product in the capital of the guajiros, in the absence of a differentiating brand.
The inhabitants of Riohacha, saw themselves in the need to travel to the border municipality or, failing
that, to their most distant cities, such as Santa Marta and Barranquilla, to acquire quality products.
The starting point of our product to the city of Riohacha, gave us the advantage of
being much more competitive in an area where there was absence of a product of
such magnitudes, in addition to growing as a brand, to monitor the behavior of the
same . Also, as a strategic point, in terms of proximity to other municipalities and major
cities, and business contacts, as a capital city, benefits us.
Our products are intended for the entire population of the department, including
people with a minimum purchasing power, without this diminishing the quality of our
shoes. In addition, the proximity to the neighboring country of Venezuela, gives us the
opportunity to think about a possible export at a small scale start.
Our product is aimed at all audiences. Hangar Shoes, being always in
constant evolution, makes their shoes an essential item for children,
youth and adults. Fashion and comfort go hand in hand with our
designs.
Hangar Shoes, is characterized by providing a quality product to the
customer. All the details, even the smallest, are reviewed to avoid
failures in it. Our standards go beyond a simple shoe, so that the buyer
can live and feel a unique experience when walking.
The packaging: the product, in this case the shoes, will have two types of packaging. The first one
consists of a Kartox cardboard box that is friendly to the environment and totally biodegradable; the
second, in a bag with cord cambrel type, also friendly to the environment and completely
biodegradable. biodegradable.
Label and logo: The label of the product will be adhered in this case in the box on a sticker with the
image of the brand, the data of these, phones and type of footwear to wear with a brief feature; In
the case of the bag, the logo will be printed on the card with the characteristics indicated for the
sticker label.
Normativity
NTC ISO 9001: In public and private organizations this rule can be applied if you
want to implement or maintain a Management System related to Quality, in
addition the sector to which this organization belongs does not prevent its use.
With the NTC ISO9001, organizations can guarantee their users that the quality
of the services and / or products offered have the required international quality.