Lesson 3: The Ice Bucket Challenge: A

trend or a fad?
Introduction:
Everyone tends to follow a fad or a trend like the ice
bucket challenge. Its noble purpose is to help those
afflicted with Amyotrophic Lateral Sclerosis or ALS. What
are other significant things one needs to know about it?
 Main Ideas
Examining the facts in any emerging fad
or trend is imperative.
The world faces many challenges with
overwhelming trends but shrewd triage
can be applied.
 Let’s Recall
1. List some famous people who joined the
ice bucket challenge.
a.
b.
c.
d.
e.
 Let’s Recall
2. Why did they join?
3. To what purpose do the funds serve?
4. What is the illness all about?
1. Mark Zuckerberg
2. Oprah
3. LeBron James
4. Lady Gaga
5. Justin Bieber
6. Bill Gates
7. Taylor Swift and Jaime King
• Love it or hate it, everyone from high school math
teachers to Justin Timberlake has been dumping buckets
of ice water over their heads to raise awareness for Lou
Gehrig’s disease—a movement that’s raised
more than $5.5 million for the ALS Association since July
29
, compared to $32,000 in the same period last year.
• But not every challenge video is created equal.
Acknowledging the cause, reacting well to the pour,
using a decently-sized bucket—there’s a real art to
making a charitable splash.
Objectives:
Identify if Ice bucket challenge is a trend
or a fad.
Identify the reasons why ice bucket
challenge has become a trend or a fad.
Discover other emerging trends of fads.
Apply critical thinking in accepting or
rejecting a trend or fad.
 Lets take a look

People get hooked on something which they

enjoy so much that they are unable to stop it,
watch it, or do it. It is imperative that certain fads or
trends be examined before getting hooked on
them. Take a look at the Ice Bucket challenge
which became a trend worldwide.
 Fast Facts: ALS and the Ice Bucket Challenge
Reynaldo Santos Jr.

August 25,2014
Rappler.com

Manila Philippines – You’ve definitely seen at least one of those viral Ice Bucket
Challenge videos.
These viral videos are the latest craze on the internet. The new york times reported
that more than 1.2 million videos were shared on facebook between June 1 and August
13, and that the challenge was mentioned on twitter more than 2.2 million times since
July 29 this year.
These viral videos try to raise awareness about a disease called ALS. And it helped
that even big personalities have taken part vin not just making the disease known, but
also donating for this cause.
Not al those have joined the video challenge actually know what ALS is, or what
the video is all about.
Here are some fact s you need to know about the disease and the Ice Bucket
Challenge.
 What does ALS mean?
ALS stands for Amyotrophic lateral Sclerosis, a disease
that affects nerve cells in the brain and the spinal cord. A-
myo-trophic is from the greek language that means “ no
muscle nourishment” –
“A” means no or negative.
“myo” means muscle.
“trophic” means nourishment.
“Lateral”- refers to the signal and control the muscles are
located. As the lateral degenerates, it leads to scarring or
hardening (or sclerosis) in the affected part.
What does ALS do to the body?
ALS causes the progressive degeneration
of the motor neurons,