ASM

(ASSOCITE SALES
MANAGER)

EXICUTIVE EXICUTIVE

MARKET MARKET MARKET

WORKERS WORKERS WORKERS
• Coca-Cola original taste
• Coca-Cola zero sugar
• Diet Coke
• GLACÉAU Smartwater
• GLACÉAU vitaminwater
• Fanta
• Dr Pepper
• Sprite
• Lilt
• Oasis
• Oasis Aquashock
• Minute Maid
• Rose's
• Powerade
• Abbey Well
• Schweppes Classic
• Schweppes 1783
• Appletiser
• Fuze Tea
• Adez
• Aquarius Hydration
• Honest Organic
• Coca-Cola Signature Mixers
• NO OF PERSON DESIGNATED
More than 12000 workers are part of
cocacolas sles department
SALES VOLUME
In 2018 cocacols sles revenue was upto 8.7
billion dollars which sums upto more than
500000 cases of softdrinks
Compitators
Majour compitator is pepsi
PRODUCT
Main products are cocacola,sprite,fanta,limca,thumsup
PLACE
Headquatras is at unitedstates and companies are set
in all working 5 continents
Price
Irrespective of the value of money in different
countries th price remains same throughout
Promotion
Uses tv ads and sponcers many shows sports etc..
• there is a concept called).Which means approching
, approving ,recording and billing new outlet ..
• there are lot of incentives given for market workers
such as (tv,bikes etc..)
• their are certain limitations and targets fixed to
earn a lucky coupon .where in the main constrains
are ,new outlet should be approched and recorded
immediately and billed within the allocated time
limit. market workers are the one who are
responsible for this ,and common suggestions are
given to achieve their target
Revenue US$31.85 billion (2018)
• Majour issue involved in marketing is tht
people are moving towards organic drinks
rather than softdrinks
• And also local compitators