Executive Advisors Executive Advisors

Client guidelines example

Name of client: Executive Advisors
Executive Advisors

Title goes here in IBM SemiBold size 24

2.08in

4.96in 4.96in

3.13in

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Colors

Basecolors Highlight

RGB RGB RGB RGB RGB

80, 154, 125, 216, 245, 255, 191, 191, 97, 44, 131
175 199 195 191

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Icons

Dotty dots is first option

2nd option is thin line icons like below

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Executive Advisors

Text boxes

Settings Example

• Lorem ipsum

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Typeface

Body text Quotes

• All body text is IBM Plex Sans light

This is an example of somebody
saying something smart
Highlighted text

• Highlighted text is IBM Plex light bolded in Purple

Title

• IBM SemiBold size 24

Headers

• All body text is IBM Plex Sans light

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Graphs

Bar Graph

Series 1 Series 2 Series 3 Highlight

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4.3 4.4 4.5
3.5
3 2.8
2.4 2.5
2 2 1.8

Category 1 Category 2 Category 3 Category 4

Bar Graph

Series 1 Series 2 Series 3

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4
2
0
Category 1 Category 2 Category 3 Category 4

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Client inspiration 1/4

Leading video streaming online services in the United Kingdom (UK) as of Share of consumers who have a subscription to an on-demand video service
August 2016, based on monthly unique users (in millions) in the United States in 2016 and 2017

42.3 2016 2017

58%
50% 51%
43%
20.6
17 29%
22%
10.1 14%
6.2 4.9 4 9%
2.9 2.7 2.6 2.2

Subscription to
any

Number of Netflix streaming subscribers in the United States from 3rd

Highlights
quarter 2011 to 3rd quarter 2017 (in millions)

60
Netflix is leading on the US market compared to Amazon prime
and Hulu 50
40
Subscribers to Netflix in the US is almost 9x the number of UK 30
monthly users.
20
10
Netflix subscribers in the US has more than doubled over the
last 6 years 0
2012 2013 2014 2015 2016 2017

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Client inspiration 2/4

Lorem ipsum Vs. Lorem ipsum

Lorem ipsum dolor

Lorem ipsum
Lorem ipsum

Lorem ipsum

Lorem ipsum

Lorem ipsum Some important takeaway here

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Client inspiration 3/4

3000

2500

2000

1500

1000

500

0
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

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S o u r ce : S t a t i s t a
Executive Advisors

Client inspiration 4/4

20%
50%

• Lorem ipsum

• Lorem ipsum

• Lorem ipsum

100%

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With from Boston