PRESENTATION SKILLS

Subtitle
Agenda
• Clarify the objective
• Crystallize the message

• Craft the content

• High-impact media
CLARIFY THE OBJECTIVE
• Define the objective:
• What outcome do you want?
• What do you want your audience to KNOW, BELIEVE, or DO after listening to your
presentation?
• Understand the setting.
• Knowing the audience
CRYSTALLIZE YOUR MESSAGE

Outline your big idea

Organize your thoughts

Research supporting materials

CRAFT YOUR CONTENT

The opening The body The conclusion

THE OPENING
• Hook the audience: a comment, relevant story, question, statement, or
example
• The introduction: 3-5 minutes
• Define the purpose of your talk
• Establish your credibility
• Describe how the audience will benefit if they listen to your presentation
• Briefly preview the main points you’ll cover in your talk

Hello, I’m Hieu, I’m an expert in investment banking and I’m been working for Citibank
for more than 10 years. I’m really proud when I’m standing here talking to you

Hello everybody, my presentation today is about economic crisis sensors and this is the
agenda, please have a look at it
THE BODY
THE SOLUTION
• End your presentation with a command: A command is an instructional
statement that requires a yes-or-no response from the recipients.
• A “hard command" reflects a "take it or leave it" mentality.
HIGH-IMPACT MEDIA
• Slides
• Videos clips
• Physical flip charts, whiteboards
• Digital flip charts
• Software simulations
• Handouts
• Props
• Prototypes and models
SLIDES
• Text:
• No more than 1 concept per slide
• One or two typefaces.
• Key phrases not full sentences.
• Round off complex date: over 3 mill instead of 3,155,983.
• Graphics: clear, meaningful
• Color:
• Same color through slides
• Limit yourself to 3 complementary colors plus a couple of neutral shades, like gray
and pale blue.
HOW TO MAKE IT MORE EFFECTIVE
Think Fast, Talk Smart: Communication Techniques

• https://www.youtube.com/watch?v=HAnw168huqA

• MATT ABRAHAMS – Lecturer – Stanford Graduate School of Business.