ORAL

COMMUNICATION

NEED, CHARACTERSTICS & BARRIERS

WHAT IS IT?

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What is Oral Communication?
 Oral communication or verbal communication
is the interchange of verbal messages
between sender and receiver. It is more
immediate than written communication. It is
also more neutral and informal.
 In human interaction, oral communication is
used more( perhaps overused at times) than
written communication.
What?
 The study of human behavior shows that 70% of our
waking time is spent communicating. Out of the total
time spent in communicating , normally, 45 % relates
to listening, 30% to speaking, 16 % to reading and
9% to writing. Thus 75% of time we spent in listening
and speaking.

 Therefore it is necessary that people in business

learn to use this time effectively for creating and
sustaining good relationships through their ability to
listen and speak effectively.
WHY IS IT NEEDED?

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Why is it needed?
 In business transactions that involve face to
face interactions between individuals or a
group, talking or speaking is not just enough.
 Discussions, arguments and negotiations are
a very important part…
 Sometimes one may need to persuade or
convince…
 And the list goes on…
In organizations communication skills
should include abilities that help in :
 Problem solving
 Resolving conflict
 Motivating people
 Persuading
 Being assertive without being aggressive
 Listening
 Negotiating
 Making Proposals
 Maintaining Relationships
Advantages
 More personal and informal
 Makes immediate impact
 Provides opportunity for interaction and
feedback
 Helps us to correct the message as per the
feedback( verbal and nonverbal)
 Better for conveying feelings and emotions
Disadvantages
 Demands ability to think coherently as you
speak
 A word once uttered can not be taken back
 Hard to control voice, pitch and tone,
especially under stress, excitement or anger
 Very difficult at times to be conscious of body
language
Principles of Successful Oral
Communication
 Always think what your objective is
 Clear the clutter of the mind before you start
speaking
 Start with something pleasing or interesting
 Have the rhythm and tone of a living voice.
 Avoid long winding sentences and old
fashioned words and phrases.
 Never use offensive words or language
Contd….
 Use pitch in accordance with the distance
between the you and the listener.
 Be confident and maintain eye contact.
 Use positive words and body language.
 Don’t look confused or distracted
 Assume nothing
 Give time to respond
Barriers:
 Poor listening is the main culprit apart from other
barriers already discussed. It is a psychological act
effected by several factors:
Status
Halo effect
Complexes
Rigid Attitude
Poor Retention
Premature Evaluation
Cognitive Dissonance
VIDEO

3 SECRETS TO EFFECTIVE
COMMUNICATION SKILLS
Conversation Control
 Techniques of changing the direction of
conversation smoothly.
 The ability to allow a discussion to develop
along key issues in an uninterrupted way
towards the desired end.
 Thus it can be concluded that conversation
control helps to carry on and conclude
dialogues, discussions etc. effectively, on a
note of satisfaction as a result of mutual
understanding and agreement.
Situations that require conversation
control:
 Selling and Buying
 Negotiations
 Interviews
 Meetings
 Expressing disagreements
 Responding to personal criticism

How we listen and talk in such situations shows

how far we are able to exercise conversation control
VIDEO

CONVERSATION CONTROL
Role Play
This role play involves 4 people. One is an RJ
with Fever 104..The other three are;

 a) Sonam Kapur
 b) Imran Khan
 c) M. S. Dhoni

Sonam and Imran have come to promote

their movie I hate luv stories while M.S. Dhoni
is giving an interview after his marriage.
Remember !!!!!
 Charles J Margerison in The Art of Effective
Communication points out very aptly;
“ Conversation control does not means that
you can control someone’s conversation.
What is does mean is that with practice you
can control your own conversations, and in
time be able to influence others, and
encourage them to respond in a positive and
relevant way.”