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Role of Chartered Accountans IN Venture Capital AND Angel Investing Function
Role of Chartered Accountans IN Venture Capital AND Angel Investing Function
IN
VENTURE CAPITAL
AND
ANGEL INVESTING FUNCTION
Prepared By:
Anuj Shah
Brief about PPT
Brief detail about Content of Presentation
He found out a chip which can capture remote signal and thus can
enhance mobile network connectivity
Now Mr farhad’s Company is making profit and going for IPO where
ABC Venture Capital Ltd will sale entire stake at 30 times of what
they have invested
What is Venture Capital
Venture capital is Capital/Money provided
by investors to the boost up the Venture/
IDEA
concept/idea of the entrepreneur which is a
startup firms and small businesses with
perceived long-term growth potential but PEOPLE
not having any asset to get bank finance or
not having past track record or having
limited operating history to justify the MONEY
venture revenue.
Purchase equity/securities
For supporting a
Seed Money 7-10 Extreme concept or idea or
R&D for product
development
Initializing
Start Up 5-9 Very High operations or
developing
prototypes
Start commercials
First Stage 3-7 High production and
marketing
Investment stages
Financial Stage Period (Funds Risk Perception Activity to be
locked in years) financed
Expand market and
Second Stage 3-5 Sufficiently high growing working
capital need
Market expansion,
acquisition &
Third Stage 1-3 Medium product
development for
profit making
company
Continuous
Product Stage Idea Concept Prototype Launch Scaling up Diversification
innovation
Third stage, Asset-based
Funding Stage Pre-seed Seed Seed First stage Second stage
Bridge financing financing
VC Investment Process
Pitching/Origination
of Deal
Screening
Deal structuring
Exit plan
Opportunity introduction/ Pitching
To get the opportunity of getting funds the entrepreneur has to pitch/ approach the
investor and introduce the concept/idea of the venture.
He has to make a presentation with the team before the intended angels or VCs.
Present business plan
Concept/idea of Venture
Executive summary
Product
Mile stones
Cash flow
Brief about management, production, finance, marketing strategy
(only 5% business plans are read beyond executive summary, 10% passes initial
screening, out of this 10% proposal goes for due diligence and funding)( success
ration is 0.05%)
Don’t get depressed if your idea is rejected at the time of pitching (keep exploring
apportunitities)
Screening and due diligence
Who are the person behind the company?
Founding Members, Key Management, Board members, Advisors
What is the Vision of Company
About Concept/ Product/ Technology based on which Entrepreneur will do business
Competitiveness of Product/ services
What is customer need and how the product is satisfying that need?
Why your solution is better then the competitors? Or why people will approach for your product?
Whether technology is having long term competitive advantage?
Business Plan or marketing, operational plans are implementable?
What is strategy to pitch the product into the market
Through what channel or vertical will be used to sell the product
Modalities to built momentum and building capacity to cater the momentum
What is revenue model of the company?
Pricing of Product- test affordability of product
Financial Projection – Test achievable or not? (Cost as well as revenue) (break even)
Assumptions driving financials – Test proper or not?
Mode of Venture Financing
The financing pattern of the deal is the most important element. Following are
the various methods of venture financing:
Issue of Shares
Equity shares( Round – satisfaction of condition – additional funding)
Preference shares- Convertible preference shares – Restriction
Preference shares – Non Convertible, Redeemable, irredeemable preference shares
Generally do not exceed 49% of total equity
Overall control remains with entrepreneur
Beneficail to both-
For Entreprenure- No burden of payment of interest or other charges
For VC- Can get High return for taking risk
VC earns CG at the time of disposal of shares
Conditional loan
Payout to VC will start once conditions are satisfied
Payment generally begins once firm started making sales or started making
operating profits
Roayalty charges / management fees once sales starts- 2 to 15% of sales
High Interest rate post sales or other conditions satisfaction- 20 to 25% PA
Mode of Venture Financing
Debenture or Quasi Equity or Debt Instrument
(fixed interest rate irrespective of operations of company)
Secured debentures, Unsecured Debentures(Companies Act restriction post 1-4-
2014)
Convertible & Non convertible debentures- Debt equity swap
Convertible-Debentures Redeemable at a Premium: Put Option- entitle to sell
bond to issuer(buy back or sale to promoter) at premium after certain lock in
period
Participating debentures
No interest at specified
Lower Rate of interest when sales and profit generates
High rate of interest at growth stage
Quasi Equity- Is loan without interest or lower rate of interest with no condition
attached to it
Mode of Venture Financing
Income note
Combination between conventional loan and conditional loan
To pay both interest and royalty but at comparatively lower rate
The recession during 1999 - 2001 took the wind out of VC industry. Most of the
VC either closed down or wound-up their operations. Almost all of them changed
their focus to existing successful firms for their growth and expansion. VC firms
also got engaged into funding buyouts, privatisation and restructuring.
Post recession 2011 onward online retail boom has made the sector once again
hot. Flipkart, snapdeal, Ola, Hosing.com is example of the same.
Venture Capital Funds in India
VCFs in India can be categorized into following five groups:
Revolution has been started- Other state will also launch the same scheme
later on
VC deals 2014
Sequoia Capital – 25 deals in 2014
Most active amongst all VC
2. Helps in preparation of
1. Business Plan
2. Cash Flow forcast
3. Giving financial presentation and explaining revenue model at the time of
pitching the proposal before VC and Engle Investors
Business plan is the most important document which VC or Angel investor will
focus thus care should be taken at the time of drafting of business plan.
Chartered Accountant has major role in defining and preparing business
plan on behalf of the client.
- Those conceret information about the venture based on what the investor
will invest in the venture.
- Should answer WHAT, WHY AND HOW of investors
- Each and every information is important and can generate discussion
further
Preparation of Business Plan
Cover Sheet
Executive Summary
Table of Contents
1) Statement of Purpose
2) Company History/ Details about Venture
3) Business Description
4) Products and Services
Preparation of Business Plan
5) Market Analysis
a. Customers
b. Competition
c. Marketing Strategy
6) Management
7) Operations
8) Financial Plan
9) Appendices
Preparation of Business Plan
Cover Page
Identity information
The words “Business Plan”
business name
Company logo
Address
Telephone number
Fax Number
Email Address
Submission date
Purpose
Should look attractive
Preparation of Business Plan
Executive Summary
Most important part of Business Plan
30-second test
Concise explanation
Venture objectives
Market prospects
Financial forecasts
Subsections
Same font!
Preparation of Business Plan
Statement of Purpose
The business plan’s objectives - purpose of taking fund or approaching VC
DESCRIBE WHAT VENTURE WHANTS TO CREATE AND HOW THE FUNDS
WILL BE UTILISED TO ATTAIN THE PURPOSE
Industry Analysis
Industry in India- information, trends
Local industry information, trends
Social, economic, legal, technological issues in Industry
Justify Opportunity for the product
Preparation of Business Plan
Market Analysis
Customer Analysis
Individual customer demographics
Location, age, gender, occupation
Ethnic group, lifestyle, education, income
Business customer demographics
Sector, location, structure
Sales level, distribution classification, number of employees
Preparation of Business Plan
Market Analysis
Competition
Who are the competitors – If you say no competition then be ready for grilling
Why your company/product/services are superior
Similar and dissimilar
SWOT (strengths, weaknesses, opportunities, threats)
Advertising- as a tool to reduce competition-
Eye on the future ( Currently no competitor, but can be competitor at future date)
Competitive grid and explanation (Pricing comparison, product comparison, customer
comparison)
Preparation of Business Plan
Market Analysis
Marketing Strategy
How Venture will Obtain a good share of the entire marketplace
Product: sellable aspects (uniqueness, Age factor, Location factor, brand
image, Utility)
Pricing: Initial phase low pricing- creation of habit- then increase
Marketing Strategy
How Venture will Obtain a good share of the entire marketplace
Product: sellable aspects (uniqueness, Age factor, Location factor, brand
image, Utility)
Pricing: Initial phase low pricing- creation of habit- then increase
planning
Term Sheet
Term sheet plays important role in venture capital finance
Term sheet is a major document which describes broader terms and
conditions which are finalised at the end of negotiation
Term sheet can be called as MOU or Letter of Intent
Term should not be non binding to creat relevence
TS gives clarity of terms and operation and intention of both
Formal Agreements executed post term sheet depending up on method of
funding ( for equity- share holders agreement, share purchase agreement
etc )
Should keep it confidencial before formal agreement executed
Term Sheet
Points to be considered while drafting term sheet
Purpose of term sheet
Amount and Type of Investment
Amount of Investment
Amount of investment based on period
Amount of investment based on condition