Download as pptx, pdf, or txt
Download as pptx, pdf, or txt
You are on page 1of 15

Product Cascade:

Low Tier - High-speed


Plan
LOB - CPG
November 2017
OUTLINE

Background/Objective
SKY vs. Competitors
New Broadband Plan
Target Market
Introductory Offer
Product Policy
FAQs
BACKGROUND / OBJECTIVE

Broadband is behind its Year-to-Date target,


even versus recast.

There is an insight that consumers are looking


for an unlimited plan, under the 1599 price
point.

OBJECTIVE
To help lessen the gap, and increase monthly NI by 20% or a
minimum of 6.5k per month
SKY vs. COMPETITORS

MSF 1,299 1,299 1,299


+ P700 Landline MSF
(mandatory)

Speed 10Mbps 10Mbps 3Mbps 5Mbps


Usage 100GB 100GB Unli 300GB
ICO 2,298 1,100 1,100 1,000
Introduce an unlimited broadband plan, at a price point that low-mid tier
market would be able to afford.
SKY’s New Broadband Plan

5 Mbps
UNLIMITED
P1,299 / month
999 Install Fee
1,299 OMA (1 mo. adv)
2,298 ICO (Install + OMA)
Lock-in Period: 24 months
Pre-term Fee: P2,000
SKY vs. COMPETITORS

MSF 1,299 1,299 1,299


+ P700 Landline MSF
(mandatory)

Speed 5Mbps 10Mbps 3Mbps 5Mbps


Usage Unlimited 100GB Unli 300GB
ICO 999+ 1,100 1,100 1,000
OMA
Target Market

C2D1 Monthly household income of


P25,000 to P150,000
Medium to Heavy users of the
internet
House is either rented or
mortgaged

Type of Residence:
Mixed material, modest but not
very well-maintained

May or may not have a car (likely


old if ever)

Small business / Low to Mid pay job


Introductory (Promo) Offer
Plan : 5Mbps Unlimited
MSF : P1299
Install Fee : P999
OMA : Waived
Total ICO : P999 (Install fee only)
Promo Period: Nov 27 (or upon launch) – Dec 31, 2017 only
Coverage : Residential (MDU included), Nationwide, except Red Flag areas
and Foreign Nationals
Note: Red flag & Foreign Nationals can subscribe but with
regular ICO (P2298)

PRODUCT-READINESS TIMELINE (Nationwide)

Policy Meeting Nov 8


UAT Nov 8 to 10
Cascade to Support Groups Nov 15 to 22
Go-No-Go Nov 23 to 24
Target Launch Nov 27 (Monday)
Product Policy
This new plan shall follow existing processes and rules of One SKY.
1. Applications and New Installs
• Policy on Foreign Nationals
2. Sales commission
3. Billing, Payment and Fees
4. CPE assignment
5. Single account number
6. Revenue booking
7. After-sales servicing
8. Plan upgrade / downgrade
9. Disconnection of service

Product details such as, but not limited to, will follow that of existing policies:
1. Upload speed
2. IP address
3. Advance Payment scheme
4. Maintenance Plan Fee
NI Policy: Proof of Identity
Proof of ID must have all of the following attributes:
– Must have a picture and signature Updated: July 21,
2017
– Not expired
– Customer must submit a photo of both sides of the ID (i.e., front and back).
SECONDARY ID (Accepted together with
MANDATORY ID PRIMARY ID
the Primary ID)
1. SSS Number + 1. Driver's License 1. Voter’s ID (non-biometrics type)
2. Postal ID
1 primary ID 3. Professional Regulation Commission ID (PRC ID)
2. Company/Office ID
for upload 4. Integrated Bar of the Philippines (IBP) Card 3. School/Student ID (plus letter of
2. GSIS Number 5. National Bureau of Investigation (NBI) Clearance consent from parents & ID of parent)
+ 1 primary 6. Senior Citizen's ID Card 4. Barangay ID
7. Consular ID / Diplomat ID
ID for upload 8. Alien Certificate of Registration (ACR I-Card)
5. Single Parent ID
3. TIN Number + 9. Permit to Carry Firearms 6. POEA OCW; AFP Dependents’ Card
1 primary ID 10. Voter's ID (biometric/card type) 7. Health Insurance Card / Philhealth
for upload 11. Seaman's Book card (Digitized)
12. Certification from the National Council for the
4. Passport # Welfare of Disabled Persons (NCWDP) 8. Veteran’s ID
and upload 13. Department of Social Welfare and Development 9. Major Credit Card (without picture)
Passport (DSWD) ID 10. Marriage Contract to support maiden
14. Philippine National Police (PNP) ID
5. Unified ID 15. Armed Forces of the Philippines (AFP) ID
name in ID
(CRN#) and 16. Major Credit Card (with photo) 11. National Statistics Office (NSO) Birth
upload UMID Certificate
*If NO MANDATORY ID is available, requirement is to submit 2
ID PRIMARY IDs
*Only one secondary ID could have a
picture
NI Policy: Foreign Nationals
FOREIGN NATIONALS: list of Additional Updated: July 21,
requirement as a pre-requisite to ACR (any 1) 2017

• I-Card
• DOLE Employment Certificate
• Immigration Certificate of Registration
• Special Retirees Residence VISA (SRRV)
• Company Guarantee (if staying less than the contract period)
• Employment Contract or Certificate of employment
• Internationally issued Passport or unexpired/unrevoked Alien Certificate

Priority docs
• Passport + ACR = 3 months or advance payment scheme + installation fee
• Passport + ACR + Additional Requirement listed above = OMA only +
installation fee
• All foreign nationals are required to pay in advance - Quarterly, Semi-
Annual or Annual
– If the Foreign National was able to submit complete requirements (bullet #2),
he would no longer be required to pay via advance payment scheme.
NI Policy: Proof of Billing
1. POB must be named after the applicant and dated within the
Updated: July 21,
last two (2) months based on the statement date. 2017
2. If POB is not under the name of the customer, the customer
must present any of the following documents: LIST OF ACCEPTABLE POB:
a. Authorization letter signed by the owner of the POB;
1. Telephone Bill
POT; COL plus ID of the POB owner
2. Mobile Phone Bill
b. Barangay Certificate 3. Water Bill
c. Letter from Admin/HOA 4. Credit Card Statement
d. Contract of Lease (COL) 5. Mailed Bank Statement
e. Other Billing to support proof of tenancy 6. Electric Bill
3. Physical address should match the POB address 7. Cable Bill
4. For students with no any other ID/POB, letter of consent from 8. Insurance Premium Notice
parents is required plus ID of parents (If quarterly, the applicant must
submit last quarter's premium
notice)
Supporting Documents 9. Notarized Deed of Sale
1. Original Barangay Certificate 10. Notarized Contract of Lease
2. Photocopy Notarized Contract of Lease 11. Proof of Tenancy
3. Photocopy of Notarized Deed of Sale 12. Business Permit (SME)
4. Proof of Tenancy 13. Admin/HOA Certificate
– MDU with letterhead issued by Building Admin 14. Certificate of Acceptance
– SDU for Gated Villages must be issued by the HOA
officer, on a letter head, duly signed by the HOA
President or any authorized HOA officer
For New Subscribers
1. (Existing Cable sub) Will I get a discount on my cable subscription if I avail of this plan?
A: 5Mbps is a standalone plan and does not offer a cable discount to any existing
standalone cable plan

2. I used to have SKYbroadband, and I still have the old modem with me. How much do I
pay if get this service and use the old modem?
A: Mam/Sir, you have to surrender your old modem to clear your account. You have to
pay for the regular install fee of P999 and a new modem will be installed.

For Existing Broadband Subscribers


1. Do you have to change my cable modem if I switch to this plan?
A: If your cable modem is docsis 2, we will be upgrading it to docsis 3 free of charge. If
your cable modem is already docsis 3, there is no need to replace it anymore.

2. How long will it take to switch to this new plan?


A: Mam/Sir, as soon as we receive your letter of intent, together with a photocopy (or
scanned image) of your valid ID, we can already process your request. It will take
effect within the day.
S&E Codes

Existing plan 8Mbps-40GB will be offered as a stand-alone plan,


with 999 install fee.
Should subscriber decide to get cable TV in the future, he has to pay the
prevailing cable TV installation fee.

S&E Code Description


ZPTMA SKYBB 5Mbps Docsis SA Unli(A)
ZPTMM SKYBB 5Mbps Docsis SA Unli(M)
ZPTMQ SKYBB 5Mbps Docsis SA Unli(Q)
ZPTMS SKYBB 5Mbps Docsis SA Unli(S)

S&E Code Description


ZPPZA OneSKYLiteConsuSA8Mbps-40GB(A)
ZPPZM OneSKYLiteConsuSA8Mbps-40GB(M)
ZPPZQ OneSKYLiteConsuSA8Mbps-40GB(Q)
ZPPZS OneSKYLiteConsuSA8Mbps-40GB(S)

You might also like