The Quest of Delivering Value - Mobiconf 2019

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“The quest of

delivering value”
Manuele Piastra manupia

Agile Delivery Manager @


Hello, I’m Manu

Techie guy Agile Addict Delivery Optimiser


2000 2006 2010

“We put an accessible


and affordable health Britalian
service in the hands of now 2014
every person on earth”
Myth
Pineapple pizza is good

Image Credit: George O'Connor


Why we’re ● Build the right thing
here ● Build it right
● At the right pace
From Concept to Cash
Today’s Menu

GOAL STORY
INCEPTION
SETTING GENERATION

BUILD &
KICKOFF FORECASTING
SHIP
Goal Setting
Inception
Story Generation
Forecasting
Kick off
Build & Ship
Feedback
Only Only

32%
of employees in the U.S.
55%
of managers

13% 1 5
and
could name
Are engaged in
their jobs of

company priorities
worldwide

Gallup Daily Tracking, Jan 2016 Why Business Execution Unravels, HBR - 2015
What are OKRs

OBJECTIVES KEY RESULTS


Broad goal qualitative in nature Measure
Example of OKRs: UBER
Objective: Increase Drivers in System

Key results:
• Increase driver base in each region
by 20%
• Increase driver average session
to 26 hours / weekly in all active regions
Benefits of OKRs
Autonomy
Mastery
Purpose
Goal Setting

Inception
Story Generation
Forecasting
Kick off
Build & Ship
Feedback
Know your Stakeholders
User Personas
● Photo
● Name
● Roles
● Main Skills
● Frustrations
Name: Dave
Role: Production Support

Skills: Troubleshooting,
scripting, tooling

User Personas Frustrations: Wastes time in


a lot of manual support that
could be automated
An example
User Personas: a less boring example
Why User Personas

● Identify with the users


● Focus on reals needs
● Emphasis on great user experience
● Drive optimal design
Design

● Design Sprint
● Whiteboarding
● Sketching
● Prototyping
Other stuff in the inception

● Elevator Pitch
● Key product principles

● Data: Build the right thing


Goal Setting
Inception

Story generation
Forecasting
Kick off
Build & Ship
Feedback
Story Mapping: What
● Collaborative technique
● Visualize the whole solution
● Two dimensions

Outcome

● Identify capabilities
● Identify medium/sized user stories
● Identify milestones
Find
Product
Story Mapping: Example
Browse
Through
product
category tree

View product Choose


Select product list for a Product to
Category selected view product
category details

Display list of Display


Build category products for product
navigation selected details page M0
category with features

Ability to filter
Display
products
based on
product full
specs
M1
product specs

Ability to sort
Display
products by
price,
product image
carousel
M2
popularity
Story Mapping: How to run it

● Invite team & stakeholders (key players)


● Wall/digital tool
● Capabilities -> User Tasks -> Stories
● Milestones lanes
● Do whiteboarding sessions on architecture/UX
Story Mapping: Benefits

● Visual of the “whole”


● Shared understanding
● Gap analysis
● Priority
● Avoid waste
Myth
MVP is building a (big) chunk
the product
Goal Setting
Inception
Story Generation

Forecasting
Kick off
Build & Ship
Feedback
Myth
We are Agile & iterative so
we don’t forecast

Image Credit: George O'Connor


Affinity Estimation
● Technique to size stories in a batch

How to run
XS S M L XL NFC

● Pile of the stories


● Wall with: XS/S/M/L/XL ?
● 1st person: place a story
● Others: place or move

End: all stories sized & agreement


Affinity Estimation: benefits

● Collaborative & inclusive


● Fast
● Reliable
● Fun
Burn up chart
Myth
Velocity is a performance
metric

Image Credit: George O'Connor


Goal Setting
Inception
Story Generation
Forecasting

Kick off
Build & Ship
Feedback
Team Kick off 1/2

● Introduction/Ice breaker
● Team values
● Roles & Responsibilities
● Working agreement
● Backlog of decisions
Team Kick off 2/2

● How do we
○ Prepare the work
○ Build & Test
○ Ship
○ Measure
○ Celebrate

Outcome: Documented Ways of Working [signed by the team]


Kick off benefits
Sprint/Iteration Zero

● Foundation work
● Risk mitigation
● Uncertainty reduction (Spikes)

You can still set a goal.


Goal Setting
Inception
Story Generation
Forecasting
Kick off

Build, Ship &


Feedback Loop
Build & Ship

Myth
Kanban is easier than Scrum

Image Credit: George O'Connor


Feedback Loop: manage expectations

● Don’t go dark for months


● Review and share the progress on your KRs
● Review your forecast/highlight risks
● Showcase your work
● Have your retro
Myth
We don’t need retros

Image Credit: George O'Connor


Summary
INCEPTION
GOAL STORY
SETTING GENERATION

BUILD &
KICKOFF
SHIP
FORECASTING
Q&A
Thank You!

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