COPING WITH THE

CHALLENGES OF
INTERCULTURAL
COMMUNICATION
 WHAT IS
INTERCULTURAL
COMMUNICATION
?
 WHAT IS INTERCULTURAL COMMUNICATION?

 It is a situated communication between individuals or

groups of the different linguistic and cultural origins.

 It involves understanding the different cultures,

languages and customs of people from other countries.

 It refers to the effective communication of the

different cultural background.

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 “
CHALLENGES OF
THE
INTERCULTURAL
COMMUNICATION

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 CHALLENGES OF THE INTERCULTURAL COMMUNICATION

• CULTURE AND COMMUNICATION

￫ Independent to one another
￫ Language barrier
￫ Cultural diversity
￫ Ethnocentrism

• GLOBAL LINGUA FRANCA

• WRONG INTERPRETATION OF THE NON-VERBAL CODE

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 “
SOURCES OF
MISUNDERSTANDING

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 SOURCES OF MISUDERSTANDING

➢ EXPECTATIONS
➢ LACK OF COMMUNICATION AND LISTENING SKILLS
➢ SOCIAL DIVISION
➢ INTERCULTURAL COMPETENCIES
➢ INTERCULTURAL SENSITIVITY

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 EXAMPLES OF
INTERCULTURAL
COMMUNICATION
 EXAMPLES

 GREETINGS  HAND GESTURES

o Germans= Diener o Brazil= ROCK N’ ROLL sign
o Italians= Kisses to o Australia= Flexing and
the cheeks Extending the point finger
o Indians= Namaste o Japan= Waving the hand
sideways ; nodding of head
 HANDSHAKES o Japan/ USA/ Philippines=
o Americans= Firm Extending the middle
o French= Light finger and the point
o Germans= Extended finger
o Middle East= Free hand o UK= Peace sign= offensive
placing on the forehead o USA= Swaying the hand
upward and downward
repeatedly
o Thumbs up (good and bad)

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 continuation

 HAND GESTURE: OKAY  OTHER GESTURES

SIGN o Spain= close to each
o Japanese= money other
o Brazilians= o Philippines= “pagmamano”
offensive
o French= o In the Philippines, eye
worthlessness contact is disrespectful
o Turkish= homosexual while in the United
States, it signifies
honesty and sincerity
.
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 RECOMMENDATIONS

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➢ A speaker must be sensitive.
➢ The speaker should research about the cultural background of
what he/she is trying to target
➢ A good speaker must have a good variation of topics from other
culture.
➢ NO BIAS
➢ Government must welcome other races and culture
➢ Good communication should have a good unity of one’s different
origins.

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VIDEOS
 “

https://www.youtube.com/watch?v=OWFPHW7BCCI
 “

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https://www.youtube.com/watch?v=sGRkVqr8EII
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https://www.youtube.com/watch?v=PSt_op3fQck